adidas | News, Hiring, Layoffs, Competitors, CEO, Fundraising Insights
adidas is a multinational corporation headquartered in Herzogenaurach, Germany, specializing in the design and manufacture of footwear,...
adidas is a multinational corporation headquartered in Herzogenaurach, Germany, specializing in the design and manufacture of footwear, apparel, and accessories. It is the second-largest company in athletic apparel, accessories, and footwear, operating in over 150 countries and employing around 59,000 people globally. The company is known for its innovative sportswear and has a significant presence in the global market, with a large portion of its products sourced and manufactured in Asia.
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🛍️ adidas Product and Pricing News →
👔 adidas CEO, Management and Leadership Team →
⚔️ adidas Alternatives and Competitors →
💼 adidas Hiring and Layoffs →
🤖 adidas Developer, Integration and Automation News →
📈 adidas Financials, Fundraising and Valuation News →
🛍️ adidas Product and Pricing News
- adidas will debut the Gold Standard jersey for Louisville Softball at Ulmer on March 7.
- adidas and END. Clothing are releasing the 'Tying the Knot' pack featuring the Superstar Vintage and Japan OG on March 7th, 2025.
- adidas is set to debut the Climacool Vento 4.0 in a silver colorway exclusively in China this April, featuring Climacool technology and BOOST midsole.
- adidas introduced the first model from the new sneaker line Lightblaze, combining comfort and style, with singer Tate McRae expressing her admiration for its versatility.
- adidas is releasing a new premium version of the Samba Long Tongue sneaker with jeweled embellishments and a beaded Trefoil logo, expected to launch in March.
- adidas launched the Ultraboost 1.0 in collaboration with The Hidden Opponent, focusing on mental health advocacy for student-athletes, available from March 4, 2025, for $190.
- adidas and Yohji Yamamoto's Y-3 have launched the Spring/Summer 2025 Adizero Pro collection, blending high fashion with performance and featuring LightStrike Pro cushioning.
- Sporty & Rich and adidas Originals launched a new collection on February 28, 2025, blending classic collegiate Americana with vintage sportswear aesthetics.
👔 adidas CEO, Management and Leadership Team
⚔️ adidas Alternatives and Competitors
- nike.com |
- footlocker.com |
- newbalance.com |
- stockx.com
💼 adidas Hiring and Layoffs
- adidas will cut up to 500 jobs at its Herzogenaurach headquarters as part of a strategy to reduce costs and has lowered its 2025 profit forecast, according to CEO Björn Gulden.
🤖 adidas Developer, Integration and Automation News
- For their 25th anniversary, atmos partnered with adidas to release a new sneaker inspired by Yakushima's ancient Yakusugi cedar trees, featuring a dark brown suede upper and green velour material, retailing for around $123.
- adidas has signed a 4-year contract with Club América, starting July, worth nearly $13 million annually, marking a record deal in Liga MX.
- adidas is recovering from past challenges with its Yeezy partnership with Ye, formerly known as Kanye West.
📈 adidas Financials, Fundraising and Valuation News
- adidas exceeded fourth-quarter sales expectations with a 19% revenue increase to 5.97 billion euros by selling off its final Yeezy stock, despite a 1.6% decline in North America sales.
- adidas achieved a 10.5% net sales growth in FY2024, reaching nearly €23.7bn, driven by innovation, fashion-forward collaborations, and strong performance in Europe.
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