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Xiaohongshu

🌎 xiaohongshu.com

Xiaohongshu, also known as Little Red Book or RED, is a Chinese social media and e-commerce platform that inspires users to discover and connect with diverse lifestyles. Launched in 2014, it allows millions of users to share their experiences related to beauty, fashion, food, travel, and more through various formats such as photos, videos, and text. The platform integrates user-generated content with commerce, making it a popular destination for lifestyle decisions and shopping.

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Xiaohongshu - Latest News and Updates

• Xiaohongshu is currently hiring for the position of Customer Business Development in Hong Kong.
• Xiaohongshu has officially opened its Yiwu E-commerce Operation Center, marking Yiwu as the second city in China to host such a center.
• Xiaohongshu completed a year-long migration of 500 petabytes of data to Alibaba Cloud, marking a significant milestone for the company.
• In September 2024, Xiaohongshu surpassed 218 million monthly active users in China, leading the social commerce arena with its community-focused platform.
• Xiaohongshu is popularizing the trend of 'iron butt' travelers in China who choose long bus and train journeys over flights to save money amid economic challenges.

• A Chinese tourist expressed dissatisfaction with several famous food places in Singapore through a post on Xiaohongshu, criticizing dishes like pandan cake and bak kut teh.

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