Withum | Competitive Intelligence Profile

Withum is a nationally ranked advisory and public accounting firm providing comprehensive services including tax, audit, assurance,...


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Withum is a nationally ranked advisory and public accounting firm providing comprehensive services including tax, audit, assurance, business advisory, digital solutions, cybersecurity, and forensic valuation to businesses and individuals across various industries. The firm operates with a technology-driven approach and serves clients from local to global scales.

Website
Headquarters
Princeton, NJ
Size
1001-5000 employees
Industry
Accounting
Specialities
Certified Public Accountants and Consultants, Forensic and Valuation, Private Client Services, Tax, Business Advisory, Digital Solutions, Cybersecurity, Cyber, Audit, Assurance, Consulting, Accounting, Management Consulting, Digital Transformation, Data Analytics

🛍️ Withum Product and Pricing Intelligence →

📅 Withum Event Participations →

⚖️ Withum Regulatory Intelligence →

👔 Withum Management and Leadership Team →

⚔️ Withum Alternatives and Competitors →

💼 Withum Hiring and Layoffs →

🤝 Withum Partnerships, Clients and Vendors →

📈 Withum Financial Performance, Fundraising, M&A →


🛍️ Withum Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Withum's investigations leader Chris Ekimoff discussed the role of expert oversight in forensic accounting technology on the Presumption of Innocence podcast.
  • Withum CEO Patrick Walsh presented an overview of the past year and awarded individuals for their innovation and contributions at the annual State of the Firm event.
  • The Los Angeles Business Journal named Withum's Chris Passmore and Chester Ventura to its Leaders of Influence: Thriving in Their 40s list for 2025.


📅 Withum Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Withum held its State of the Firm event at NJPAC with 1,600 team members in person and thousands more virtually, featuring a keynote from veteran Staff Sergeant Travis Mills and fireside chats with partners from its new Chicago, Houston, and Western New York offices.
  • Withum held its State of the Firm event at the New Jersey Performing Arts Center on January 14.
  • Withum will hold its State of the Firm celebration at NJPAC in less than a week to recognize nominees for its Marketing Strength Awards.

⚖️ Withum Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Withum Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Withum Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Pilot
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  • Baker Tilly
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  • Zeni
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  • Collective
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  • Deloitte Consulting
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  • EisnerAmper
  • |
  • Crowe
  • |
  • BDO USA, LLP
  • |
  • Abizinabox
  • |
  • Bonadio
  • |
  • Bell & Associates
  • |
  • GT
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  • RSM
  • |
  • Mazars
  • |
  • Citrin
  • |
  • Marcum
  • |
  • Friedman
  • |
  • CTM CPAs & Business Advisors


💼 Withum Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Katelyn Crowley, CPA left Withum as Senior Manager in the United States to become Vice President, Lead Auditor at M&T Bank.
  • Withum is hiring a Tech & Emerging Growth Tax Senior Manager in the United States, focusing on tax services for technology and emerging growth sectors.


🤝 Withum Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.


📈 Withum Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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