Wilde | Competitive Intelligence Profile

Wilde Brands, known for its WILDE CHIPS, specializes in creating thin and crispy protein chips made from real ingredients like chicken...


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Wilde Brands, known for its WILDE CHIPS, specializes in creating thin and crispy protein chips made from real ingredients like chicken breast, egg whites, and bone broth. The company focuses on producing gluten-free, grain-free, non-GMO, and keto-friendly snacks that are high in protein and low in carbs. Based in Nashville, TN, Wilde aims to provide delicious, better-for-you snacks that support a healthy lifestyle without compromising on taste. Their products are crafted from 100% natural premium chicken breast, making them a unique alternative to traditional potato chips.

Website
Headquarters
Nashville, TN
Size
51-200 employees
Industry
Food and Beverage Manufacturing
Specialities
Gluten Free, Grain Free, Non-GMO, Snacks, Protein, Keto-Friendly, CPG, grocery

🛍️ Wilde Product and Pricing Intelligence →

📅 Wilde Event Participations →

⚖️ Wilde Regulatory Intelligence →

👔 Wilde Management and Leadership Team →

⚔️ Wilde Alternatives and Competitors →

💼 Wilde Hiring and Layoffs →

🤝 Wilde Partnerships, Clients and Vendors →

📈 Wilde Financial Performance, Fundraising, M&A →


🛍️ Wilde Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Wilde launched Korean Sweet & Spicy chips exclusively at select Costco stores, ranking #2 on Eat This, Not That!'s Top 7 Snacks at Costco.
  • Wilde offers 30% off all chips on Amazon for Prime Day.


📅 Wilde Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.


⚖️ Wilde Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Wilde Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Wilde Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Rebellyous Foods
  • |
  • The Good Crisp Company
  • |
  • Quevos
  • |
  • NuGo Nutrition
  • |
  • Barnana
  • |
  • Sensible Portions
  • |
  • Bakery On Main
  • |
  • Modern Meadow
  • |
  • Flying Spark
  • |
  • Aspire Food Group
  • |
  • Tiny Farms
  • |
  • Critter Bitters
  • |
  • Bare Snacks
  • |
  • CHIPS AHOY LIMITED
  • |
  • Jackson's Honest Chips
  • |
  • Biena Snacks
  • |
  • Brad's Raw Foods
  • |
  • Siete Family Foods
  • |
  • Rhythm Superfoods LLC
  • |
  • Dang Foods
  • |
  • RW Garcia
  • |
  • David
  • |
  • Slutty Vegan
  • |
  • Sow Good
  • |
  • TH Foods


💼 Wilde Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.


🤝 Wilde Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.


📈 Wilde Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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