Ubisoft | Competitive Intelligence Profile
Ubisoft is a leading video game company based in Saint-Mandé, Île-de-France, known for creating popular franchises such as Assassin's...
Ubisoft is a leading video game company based in Saint-Mandé, Île-de-France, known for creating popular franchises such as Assassin's Creed, Just Dance, and Tom Clancy's series. With a diverse team of 19,000 members across more than 30 countries, Ubisoft is dedicated to enriching players' lives through original and memorable gaming experiences. The company emphasizes creativity, diversity, and innovation in game development and production.
🛍️ Ubisoft Product and Pricing Intelligence →
📅 Ubisoft Event Participations →
⚖️ Ubisoft Regulatory Intelligence →
👔 Ubisoft Management and Leadership Team →
⚔️ Ubisoft Alternatives and Competitors →
💼 Ubisoft Hiring and Layoffs →
🤝 Ubisoft Partnerships, Clients and Vendors →
📈 Ubisoft Financial Performance, Fundraising, M&A →
🛍️ Ubisoft Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Ubisoft released the Assassin’s Creed Shadows Premium Edition with the 'Claws of Awaji' content on September 17, 2025, available through Ubisoft+ Premium.
- Ubisoft released Star Wars Outlaws for Nintendo Switch 2 and Ubisoft+ on September 6.
- Ubisoft announced Might & Magic Fates TCG, a new free-to-play trading card game coming soon to PC and mobile.
📅 Ubisoft Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Ubisoft showcased Tom Clancy's: The Division 2: From D.C. to Brooklyn at Gamescom.
- Ubisoft showcased Heroes of Might and Magic Olden Era, Anno 117: Pax Romana with a free demo in September, The Rogue: Prince of Persia launch, and Morbid Metal updates at Gamescom 2025.
- Ubisoft CEO Yves Guillemot will speak at the New Global Sport Conference 2025 in Riyadh at the end of August.
⚖️ Ubisoft Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- Ubisoft threatened to sue Matt Ryan, the voice actor of Assassin’s Creed 4 protagonist Edward Kenway, for hinting at a remake of the game.
👔 Ubisoft Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Managing Director
[email protected] -
Executive Game Director/Executive Producer[email protected]
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Managing Director[email protected]
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Chief Technology Officer[email protected]
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Director[email protected]
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Chief Financial Officer[email protected]
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Executive Vice President[email protected]
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Managing Director[email protected]
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World Director[email protected]
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Managing Director[email protected]
⚔️ Ubisoft Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
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- BeTomorrow |
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- Activision |
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- Twitch |
- Gameloft |
- Bandai Namco |
- Remedy Entertainment |
- 2K |
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- Nintendo |
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- King |
- Take-Two |
- Rovio |
- Zynga |
- Glu |
- Fishing Cactus |
- Coffee Stain Studios |
- CD Projekt
💼 Ubisoft Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Do Duy Anh joined Ubisoft as Chief Accountant in Vietnam, previously Chief Accountant at Forto.
- Ubisoft appointed Christophe Derennes and Charlie Guillemot as co-CEOs of its new 'creative house' overseeing Assassin’s Creed, Far Cry, and Rainbow Six franchises.
- Maurice K. has joined Ubisoft as Director - Data and Analytics in Australia, previously Head of Analytics and Data Science at Electronic Arts (EA).
🤝 Ubisoft Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Ubisoft partners with Valaverse to produce premium 1/12 scale action figures of Sam Fisher from Splinter Cell, set for release in 2026.
📈 Ubisoft Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Ubisoft CEO Yves Guillemot confirmed that Assassin's Creed Shadows exceeded €100 million in production costs during a financial meeting.
- Ubisoft reported a 3.9% sales drop to 311 million euros in Q1 2025-2026 due to technical issues with 'Rainbow Six Siege' and announced a reorganization into autonomous units for agility and stability.
- Ubisoft's revenues dipped in Q1 2025 as it formed new 'Creative Houses' business units for better focus and autonomy, according to CEO Yves Guillemot.
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