The Influencer Marketing Factory | Competitive Intelligence Profile

The Influencer Marketing Factory is a global influencer marketing agency that specializes in creating and executing data-driven campaigns...


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The Influencer Marketing Factory logo

The Influencer Marketing Factory is a global influencer marketing agency that specializes in creating and executing data-driven campaigns on TikTok, Instagram, and YouTube. It focuses on helping brands engage with Gen Z and Millennials through authentic partnerships with creators, offering services such as brand activations, content creation, influencer strategy, and tracking and reporting. The agency works with a diverse clientele, including major companies like Google, Meta, Sony Music, and Unilever, and has received accolades such as being on the Inc. 5000 list and being an official TikTok Badged Marketing Agency.

Website
Headquarters
Miami, Florida
Size
51-200 employees
Industry
Advertising Services
Specialities
influencer marketing, digital marketing, social media, tiktok, instagram, youtube, influencer, influencers, creator economy, influencer marketing agency

🛍️ The Influencer Marketing Factory Product and Pricing Intelligence →

📅 The Influencer Marketing Factory Event Participations →

⚖️ The Influencer Marketing Factory Regulatory Intelligence →

👔 The Influencer Marketing Factory Management and Leadership Team →

⚔️ The Influencer Marketing Factory Alternatives and Competitors →

💼 The Influencer Marketing Factory Hiring and Layoffs →

🤝 The Influencer Marketing Factory Partnerships, Clients and Vendors →

📈 The Influencer Marketing Factory Financial Performance, Fundraising, M&A →


🛍️ The Influencer Marketing Factory Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • The Influencer Marketing Factory is a global TikTok influencer marketing agency with offices in the US and Europe, trusted by brands like Unilever, Dunkin', Hilton, and Bumble.


📅 The Influencer Marketing Factory Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.


⚖️ The Influencer Marketing Factory Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 The Influencer Marketing Factory Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ The Influencer Marketing Factory Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

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  • Obviously
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  • Fanbytes
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  • Viral Nation
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  • Grin
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  • IMA
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  • Upfluence
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  • INFUSE
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  • SmartSites
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  • DashClicks
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  • webdew
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  • The Shelf
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  • NeoReach
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  • Apexdrop
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  • Billion Dollar Boy
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  • Ubiquitous
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  • Socialfly
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  • Influence Central
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  • Amra & Elma
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  • Get Hyped
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  • Vireo Video
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  • Marmot Inc.
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  • Famesters
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  • The Social Strategy Influencer Agency
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  • EON8
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  • Ampfluence
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  • Vidzy
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  • Solebs
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  • Wear Cape
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  • NoGood
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  • Carusele
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  • Open Influence
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  • Pulse Advertising
  • |
  • Socially Powerful


💼 The Influencer Marketing Factory Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.


🤝 The Influencer Marketing Factory Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.


📈 The Influencer Marketing Factory Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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