Saatva

Established in 2010, Saatva is the original DTC mattress industry disruptor, dedicated to providing high-quality, handcrafted, eco-friendly...

Saatva has replaced its Organic Mattress Pad with a Signature Mattress Pad, offering added comfort and waterproof protection with percale cotton, priced between $125 and $235...

Saatva has introduced two loft options for their Pillow Collection, offering standard and high loft choices...

Chad Lundeen has left Saatva, where he served as VP, Real Estate, Store Development & Operations, to join Bose Corporation as Global Real Estate Director in Greater Boston...

Saatva has introduced new products including the Luna Swivel Chair, Graphite Memory Foam Pillow, and Scented Candles, while removing items like the Saatva Adjustable Base and Natural Latex Topper...

Saatva expanded the target audience for their Graphite Memory Foam Pillow and Down Alternative Pillow from specific sleeper types to all sleepers...

Saatva increased the height of their Murphy Bed Mattress from 6 inches to 10 inches, indicating a significant product enhancement...

On March 17, 2025, Saatva opened its first location in Austin, Texas, marking its expansion into the Texas market...

On March 12, 2025, Saatva introduced the first luxury mattress designed exclusively for Murphy beds, marking a new product innovation in space-saving sleep solutions...

Saatva has updated its mattress design by replacing the Rx Foam Module with the Rx Wave-Tech® Foam Layer, enhancing pressure relief and temperature regulation...