Topic

competitive intelligence

A collection of 348 issues

How Revolut's Virtual Card Designs Sparked Competitor Loyalty Program Innovation

Revolut's virtual card design innovation wasn't just a feature update—it was a market disruption that traditional banks failed to anticipate. While legacy institutions focused on functional improvements, Revolut introduced emotionally intelligent design elements that transformed virtual cards from mere payment tools into expressions of personal

Predictive Analysis: Forecast Competitor Event Participation for B2B Success

In today's hyper-competitive B2B landscape, forecasting competitor event participation isn't just nice-to-have intelligence—it's a critical strategic capability that separates market leaders from followers. Traditional competitive monitoring tells you where rivals have been; predictive analysis reveals where they're going next. This transforms

The Ultimate Key Account Management Playbook for 2026: A Strategic Guide for Business Leaders

As Alex Raymond and Mark Davies discussed in Episode 68 of Account Management Secrets, "Most key account programs collapse because companies treat a strategic discipline like a standard sales motion." This fundamental misunderstanding costs businesses millions in lost revenue and missed opportunities. In today's competitive landscape,

Advanced Tactics: Monitor Key Account Growth for Commercial Insurance Brokers

For commercial insurance brokers, proactive key account growth monitoring isn't just a best practice—it's a strategic imperative that separates market leaders from reactive competitors. While most brokers focus on policy renewals, forward-thinking firms track client expansion signals: new locations, hiring surges, revenue milestones, and industry

How Salesforce's Hoa Sen Partnership Enabled Competitors to Target CRM Gaps

In January 2026, Hoa Sen Group's strategic partnership with Salesforce for CRM implementation at its new Hoa Sen Home subsidiary revealed critical gaps in Salesforce's capabilities for Vietnam's construction materials market. While Salesforce promised standardized customer data and enhanced sales management, the implementation exposed

How to Conduct Competitor Research in 2026: A Step-by-Step Guide

When was the last time you took a deep dive into what your competitors are doing? If you want 2026 to be your breakthrough year, competitor research isn't just a nice-to-have—it's essential for survival and growth. In today's hyper-competitive landscape, understanding your competition

How Bentley Systems Accelerated BIM Adoption by Learning from Autodesk's Content Catalog

Bentley Systems faced a critical challenge in accelerating BIM adoption across its global engineering teams. The company encountered significant barriers such as fragmented content libraries, inconsistent standards across regions, and siloed project workflows that hampered efficiency. These issues were compounded by competitive pressure from Autodesk's rapidly expanding ecosystem,

Competitor Benchmarking Mastery: Track Funding Signals for Strategic Insights

Competitor benchmarking provides a real-time window into your rivals' strategic moves, offering unparalleled insights into their market positioning and resource allocation. As competitors increasingly use various channels to announce funding rounds, showcase product launches, and signal strategic priorities, these platforms become rich sources of competitive intelligence. Funding signals reveal

Key Account Management Best Practices 2024: The Strategic Playbook for B2B Growth

Key Account Management (KAM) has evolved from a simple sales function to a strategic business discipline that drives 80% of revenue for most B2B companies. In 2024, with increasing competition and economic uncertainty, mastering KAM isn't just nice-to-have—it's essential for survival and growth. This comprehensive