Topic

competitive analysis

A collection of 14 issues

Practical Approaches to Competitive Analysis: A Step-by-Step Guide

Understanding your competitive landscape is fundamental for strategic positioning. Begin by categorizing competitors into direct (similar offerings) and indirect (alternative solutions for same customer needs). For instance, a local bicycle shop's direct competitors are other bike retailers, while indirect competitors include scooter rentals or public transport apps. Tip:

5 Types of Competitive Analysis Frameworks to Gain a Strategic Edge

In today's fast-paced business environment, understanding your competitors is not just an advantage—it's a necessity. Competitive analysis frameworks provide structured methods to dissect competitors' strategies, helping identify opportunities and threats. Here, we explore five essential frameworks with actionable implementation advice. Plus, discover how tools

How to Track Competitor Engagement: A Strategic Guide for Business Leaders

In the fast-paced world of B2B, staying ahead of your competitors isn't just about innovation—it's about insight. Understanding what your competitors are doing, how they're engaging with their audience, and where they're investing resources provides a strategic edge. Here's

Actionable Tech Roadmap Insights from 3D Printing Industry Leaders

The 3D printing market is rapidly evolving, with innovations shaping industries from healthcare to aerospace. Understanding the current landscape is crucial for staying competitive. Key players like Stratasys, 3D Systems, and Formlabs dominate the space, each with unique technological advancements. Tracking competitors' tech roadmaps offers invaluable insights into future