Supliful | Competitive Intelligence Profile
Supliful is a platform that enables entrepreneurs to easily launch and operate scalable skincare, supplement, or packaged food brands...
Supliful is a platform that enables entrepreneurs to easily launch and operate scalable skincare, supplement, or packaged food brands with one click. Entrepreneurs can source high-quality products, brand them with their labels, and sell online with on-demand dropshipping services provided by Supliful.
🛍️ Supliful Product and Pricing Intelligence →
📅 Supliful Event Participations →
⚖️ Supliful Regulatory Intelligence →
👔 Supliful Management and Leadership Team →
⚔️ Supliful Alternatives and Competitors →
💼 Supliful Hiring and Layoffs →
🤝 Supliful Partnerships, Clients and Vendors →
📈 Supliful Financial Performance, Fundraising, M&A →
🛍️ Supliful Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Supliful has shifted its focus from beauty and skincare products to powdered energy drinks, with new content on labeling, supplier sourcing, and business operations as of May 27, 2025.
- Chris Koerner mentioned using Supliful for dropshipping supplements to quickly enter the eyebrow serum market.
- Supliful is expanding its focus to include marketing strategies for pet care products, highlighting influencer collaborations and Instagram as key growth areas, with the pet industry projected to exceed $500 billion by 2030.
📅 Supliful Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Supliful founder Mārtiņš Lasmanis will speak at a conference about the company's rapid growth to a 5 million turnover in just two years.
- Supliful's founder Mārtiņš Lasmanis will speak at a conference in Latvia, where the company has reached a 5 million turnover in just two years.
⚖️ Supliful Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Supliful Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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CFO
[email protected] -
CTO & Co-Founder[email protected]
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CMO[email protected]
⚔️ Supliful Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Nutra Group LLC |
- GreenDropShip |
- Prolog Fulfilment |
- Synergy Private Label |
- Natural Zing LLC |
- PureFormulas.com |
- PowerFood AG |
- GymBeam |
- Wonnda |
- Sell.xyz |
- Dropified |
- On Demand Fulfilment |
- Fulfill |
- Dropshipper |
- Shipfusion |
- Doba |
- CJdropshipping |
- Spark Shipping |
- Alidropship |
- DSM Tool |
- Spocket |
- AutoDS |
- Yakkyofy |
- Wholesale2B |
- The Multiply Pill |
- Examine |
- Heights |
- Cerebral Key |
- Lab Door |
- Cin7 Omni |
- SPS Commerce |
- B2B Wave |
- TrueCommerce EDI Solutions |
- OnPrintShop |
- Acctivate Inventory
💼 Supliful Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Martins Lasmanis is the co-founder and CEO of Supliful, an on-demand platform for launching and operating skincare, supplement, or packaged food brands.
- Supliful is hiring a new Sales Development Representative in the New York City Metropolitan Area.
🤝 Supliful Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Supliful partners with Soho Cosmetics to provide vitamins and supplements for personal use.
- Supliful acts as a US-based fulfillment partner for Proteinow.com, handling packaging and direct shipping of fitness supplements to customers.
📈 Supliful Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Supliful achieved six consecutive profitable or break-even months, with a 40% year-over-year increase in net revenue and 17+ months of runway as of April 2025, according to CEO Martins Lasmanis.
- Supliful achieved a 43% year-over-year net revenue growth in Q1 2025, maintaining five consecutive months of break-even or profitability.
- In February, Supliful's revenue dropped by 28% to $860K due to a seasonal slowdown and a flu wave at their Riga office, but they secured an Innovation Award from Intercom for customer service.
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