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Storylane

🌎 storylane.io

Storylane is a software development company that specializes in creating interactive product demos. Their no-code tool allows companies to build and share these demos in just 10 minutes, enhancing user engagement and boosting conversion rates. The platform is designed for marketing, sales, and pre-sales teams, enabling them to deliver personalized and tailored demo experiences to prospects. Storylane is backed by Y Combinator and focuses on product-led growth.

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Storylane - Latest News and Updates

• Storylane is seeing rapid growth in its customer base from cybersecurity companies like Zscaler and Palo Alto Networks, who use its interactive demos to effectively showcase their products.
• On November 13, 2024, Storylane's Founder & CEO, Nalin Senthamil, will speak at MarDreamin’ 2024 about capturing buyer intent signals in Salesforce to close deals faster.
• Storylane provides customizable, interactive demo templates that allow account executives to handle routine demos, freeing up pre-sales teams to focus on complex deals, according to Madhav Bhandari, Head of Marketing at Storylane.
• Storylane's analysis of 5,409 demo sessions shows that demos with 9 steps have a 64.02% completion rate, while those with 37 steps drop to 1.39%.
• Storylane is experiencing rapid growth by providing demo automation that allows prospects to see products upfront, meeting the needs of today's buyers and sellers, according to Madhav Bhandari, Head of Marketing.

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