Square | Competitive Intelligence Profile
Square is a software development company founded in 2009, based in San Francisco, CA. It provides integrated, omnichannel solutions...

Square is a software development company founded in 2009, based in San Francisco, CA. It provides integrated, omnichannel solutions for businesses of all sizes, enabling them to accept payments, manage inventory, and streamline operations. Square's offerings include tools for online selling, appointment booking, and financial services, all designed to help sellers grow and compete effectively in the evolving commerce landscape. Square is part of Block, Inc., focusing on financial services and technology.
🛍️ Square Product and Pricing Intelligence →
📅 Square Event Participations →
⚖️ Square Regulatory Intelligence →
👔 Square Management and Leadership Team →
⚔️ Square Alternatives and Competitors →
💼 Square Hiring and Layoffs →
🤝 Square Partnerships, Clients and Vendors →
📈 Square Financial Performance, Fundraising, M&A →

🛍️ Square Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Square will officially launch Cash App Local, a Groupon-like offering built into its dashboard, next month.
- Square helped restaurant owner Joe elevate his business operations, as mentioned in an Instagram post.
📅 Square Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Square presents the L.A. Times Food Bowl Night Market lineup on September 9-10.
- Square will showcase its POS and payments hardware for hospitality venues at Fine Food Australia from September 8-11.
- Square sponsors the Talking Trends Stage at Fine Food Australia on September 6-9, 2025.
⚖️ Square Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Square Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Square Financial Services (Bank) Chief Executive Officer
[email protected]
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EU Chief Compliance Officer, SquareUp International Ltd, Ireland
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Chief Executive Officer
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Chief Credit Officer
[email protected]
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COO
[email protected]
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President
[email protected]
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Vice President of Global Marketing Strategy & Operations, Square
[email protected]
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President
[email protected]
⚔️ Square Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Lightspeed |
- Shopify POS |
- Clover |
- Toast |
- SpotOn |
- Helcim |
- Stripe |
- Payment Depot |
- PayPal Zettle |
- Gusto |
- Micros |
- Vagaro |
- GoCardless |
- Adyen |
- Shift4 |
- Heartland Payments+ |
- Amazon Pay |
- Wise Business |
- FIS Global |
- Checkout.com |
- TSYS |
- Bolt |
- Flywire

💼 Square Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Square is hiring a Head of Square Market Insights in the United States to lead market research and insights for sales and marketing strategies.
- Square is hiring a Japan GTM Strategy & Operations Lead in Japan to drive growth strategy and execution.
🤝 Square Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Square's restaurant technology helps Chip City Cookies streamline operations and scale efficiently across over 50 locations, as announced on September 4.
📈 Square Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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