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Southwest Airlines

🌎 southwest.com

Southwest Airlines is a major American airline headquartered in Dallas, TX, known for its low-cost fares and exceptional customer service. The airline operates a large fleet primarily consisting of Boeing 737 aircraft and serves over 120 airports across 11 countries. Southwest is recognized for its unique culture and hospitality, emphasizing a people-first approach in its operations.

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Updates as of Oct 01, 2024

• On September 30, a U.S. federal judge rejected Southwest Airlines' attempt to keep an expiring lease agreement with San Antonio International Airport in place.
• Southwest Airlines now offers drink coupons only with Business Select fare and A-List Preferred status, and free WiFi for A-List Preferred Members.
• A federal judge rejected Southwest Airlines’ request to pause the reassignment of gates at San Antonio International Airport, prompting Vice President of Airport Affairs Steve Sisneros to vow continued legal challenges.
• Southwest Airlines is redesigning its plane cabins with bigger bins and premium-priced seating with added legroom.
• On September 26, Southwest Airlines announced a major fleet plan overhaul and new revenue initiatives to boost profitability, according to CEO Bob Jordan.

• Southwest Airlines will unveil newly-designed 737 MAX jets in 2026 with significant interior changes.
• Southwest Airlines will start assigned seating and add premium extra-legroom seats in 2025.
• Southwest Airlines stock jumps 10% as investors embrace the new turnaround plan pitched to placate Elliott Management.
• Southwest Airlines will launch airline partnerships in 2025, starting with Icelandair for connections in Baltimore (BWI).
• Southwest Airlines is currently seeking a Commercial Transformation Governance Consultant in the United States.
• Derek Stapleton, MBA has joined Southwest Airlines as the Director of Artificial Intelligence Strategy and Design, previously serving as the Director of Technology at AT&T.
• Southwest Airlines is hosting a 'Week of WOW' with daily sweepstakes, low fares, and travel offers from September 30.
• Southwest Airlines is considering selling some of its older Boeing 737-800s and newer 737 Max jets to boost its weakened financial position.
• Southwest Airlines will start nonstop flights between Jackson and Nashville on April 8, 2025.
• Southwest Airlines unveiled its 'Southwest. Even Better.' transformational plan and announced a $2.5 billion share repurchase program on September 26, 2024.
• Southwest Airlines plans to eliminate open seating in the future.
• Southwest Airlines CEO Bob Jordan called Elliott Investment Management's criticisms 'inane' while outlining actions to improve the business.
• Southwest Airlines announced it will not have assigned seats available until early 2026.
• Southwest Airlines will start daily nonstop service between Tulsa and Nashville on April 8, 2025.
• Southwest Airlines extended its flight schedule through June 4, 2025, adding new routes and redeye flights from Hawaii and increasing service in Nashville.

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