Sift | Latest News & Updates - Mar 27, 2025 Release

Sift has introduced Global Identity Insights and other enhancements to improve risk decision-making, including updates to fraud models and support for alternative payments, with an ATO Activity Analyzer launching in April 2025...


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Sift

🌎 sift.com

Sift is the AI-powered fraud platform securing digital trust for leading global businesses. With a focus on machine learning and user identity, Sift processes 1 trillion events per year to help over 700 customers, including brands like DoorDash and Yelp, to prevent fraud while enabling growth and maintaining user trust.


Sift - Latest News and Updates

  • Sift has introduced Global Identity Insights and other enhancements to improve risk decision-making, including updates to fraud models and support for alternative payments, with an ATO Activity Analyzer launching in April 2025.
  • Sift has partnered with Manufacturo to offer a real-time data observability integration for full hardware traceability, now available in a private beta for select manufacturers.
  • Sift has been recognized as a Leader in the Fraud Detection category for the 15th consecutive quarter, maintaining its position in all three fraud-related categories according to G2 reports.
  • Sift will host a CISO Social and Live Panel with wine, food, and networking during the RSA conference in San Francisco.
  • Sift researchers noted that the Atlantis AIO tool, available for $150, enables large-scale account takeover fraud.
  • Sift's fraud solution has significantly reduced fraud and increased trust on Patreon's platform, according to Rick Hiltbrunner, Director of Fraud Operations at Patreon.

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