Saatva | Competitive Intelligence Profile
Established in 2010, Saatva is the original DTC mattress industry disruptor, dedicated to providing high-quality, handcrafted, eco-friendly...
Established in 2010, Saatva is the original DTC mattress industry disruptor, dedicated to providing high-quality, handcrafted, eco-friendly mattresses made to order in the USA. The company emphasizes healthy and restorative sleep, offering a premium mattress buying experience with complimentary white glove delivery and 24/7 customer care. Saatva has become the premier online retailer of luxury mattresses in the U.S., known for its commitment to quality and customer satisfaction.
🛍️ Saatva Product and Pricing Intelligence →
📅 Saatva Event Participations →
⚖️ Saatva Regulatory Intelligence →
👔 Saatva Management and Leadership Team →
⚔️ Saatva Alternatives and Competitors →
💼 Saatva Hiring and Layoffs →
🤝 Saatva Partnerships, Clients and Vendors →
📈 Saatva Financial Performance, Fundraising, M&A →
🛍️ Saatva Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Saatva expands its nightstand collection with six new handmade designs in various sizes and premium finishes.
- Saatva's Classic Mattress earned high ratings for comfort and support from Good Housekeeping Institute testers over a decade and is their best mattress of 2026.
- Saatva President & CEO Ron Rudzin spoke about the impact of Tara Lipinski's authentic partnership with the brand.
📅 Saatva Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Saatva's Vice President of Corporate Communications Caroline Johns will speak on a panel at Ragan Communications and PR Daily's Social Media Conference in February.
- Joe McCambley, Chief Marketing Officer at Saatva, discussed how Saatva is sponsoring the Olympics by focusing on athlete stories rather than just logo rights.
- Saatva sponsored the 2025 Skate America ISU Figure Skating Grand Prix Series in Lake Placid, New York, where Wakaba Higuchi from Japan placed 11th in the women's free skating competition.
⚖️ Saatva Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Saatva Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
-
Director of Product Knowledge
[email protected] -
Director, Talent Acquisition[email protected]
-
Director of Growth Marketing[email protected]
-
Director of Operations[email protected]
-
Director of Design[email protected]
-
Director, Internal Communications[email protected]
-
Director of Customer Satisfaction[email protected]
-
Co-founder[email protected]
-
Chief Technology and Digital Officer[email protected]
-
Chief People Officer[email protected]
-
Chief Operating Officer[email protected]
-
Chief Reputation Officer and General Counsel[email protected]
-
Chief Marketing Officer
-
Chief Product Officer[email protected]
-
CFO[email protected]
-
Marge Furniture Co., Ltd. (MACIODeputy CFO/Deputy Chief Operating Officer, Saatva
-
President & CEO[email protected]
-
Vice President Of Engineering[email protected]
-
Senior Vice President Customer Experience[email protected]
-
Vice President of Retail[email protected]
-
Vice President of Administrative Sales[email protected]
-
Vice President, Product & Merchandising[email protected]
-
Director of Order Management[email protected]
-
VP Office of the CEO[email protected]
-
Marge Furniture Co., Ltd. (MACIODeputy CFO)/Deputy Chief Operating Officer, Saatva
-
Marge Furniture Co., Ltd. (MACIODeputy CFO/Deputy Chief Operating Officer, Saatva[email protected]
⚔️ Saatva Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Leesa Sleep |
- Casper |
- Eve Sleep |
- Helix Sleep |
- Brooklinen |
- Luuna |
- Simba |
- Tuft & Needle |
- DreamCloud |
- Puffy |
- Purple |
- WinkBed
💼 Saatva Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- David Link started as Chief Creative Officer at Saatva on January 19.
- Saatva promoted four senior leaders to expanded C-suite roles, including Ryan Hutchinson to Chief Strategy Officer, Rocco Dimilta to Chief Business Development Officer, Marty Ehrlich to Chief Customer Experience Officer, and David Link to Chief Creative Officer, effective January 19, 2026.
- Saatva's Chief Reputation Officer and General Counsel Jarrod S. is hiring a Corporate Counsel to join the team.
🤝 Saatva Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Saatva serves as the official Team USA Sleep Provider for athletes from the Milano Cortina 2026 through LA28 Olympics.
- Saatva partners with Team USA for the 2026 Olympic Games, LA 2028 Olympics, and the Paralympic Games, supporting athletes with quality sleep tools.
- Saatva celebrated its partnership with U.S. Figure Skating by activating at the Enterprise Center in St. Louis, where thousands of fans met Olympians and new content featuring Tara Lipinski reached over 6 million viewers on NBC.
📈 Saatva Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Saatva released its 2025 Social Impact Report on December 17, 2025, detailing its work for employees, customers, communities, and the environment.
People also viewed
- Arbonics |
- VSPARTICLE |
- Turning Event Insights into Competitive Advantage: A Proxima Fusion Case Study |
- Starship Technologies |
- Unitary |
- Robin AI |
- PipeDreams |
- Monumental |
- Field |
- Earthscale |
- Civic Marketplace |
- How to Conduct Competitor Research in 2026: A Step-by-Step Guide with Practical Checklists
Ready to outsmart the competition? RivalSense cuts through the clutter of generic tools like Google Alerts, delivering laser-focused competitive intelligence without the noise. Track competitors’ every move—website changes, product updates, social media buzz, news mentions, and regulatory shifts—all in one sleek platform. Uncover pricing strategies, decode market trends, and gain actionable insights to fuel your business strategy. No more guesswork. Just power.
Join thousands of forward-thinking teams who trust RivalSense to automate their competitive monitoring and turn data into domination. Start your FREE trial today—no credit card needed—and see why staying ahead has never been this easy. Your competitors won’t know what hit them.
Outthink. Outpace. Outperform. #RivalSense