Roman | Competitive Intelligence Profile
Roman is a British women's fashion retailer specializing in affordable, timeless clothing and accessories. Known for its design-led...
Roman is a British women's fashion retailer specializing in affordable, timeless clothing and accessories. Known for its design-led and fashion-forward approach, Roman offers a wide range of women's clothing from trendy to classic styles, including special occasion and casual outfits. The company emphasizes personalized customer service and a comprehensive shopping experience, available in stores, online, or by phone. Roman caters to a variety of sizes and shapes, offering sizes 8-32, and has expanded its collection to include shoes, handbags, jewellery, and fascinators.
🛍️ Roman Product and Pricing Intelligence →
📅 Roman Event Participations →
⚖️ Roman Regulatory Intelligence →
👔 Roman Management and Leadership Team →
⚔️ Roman Alternatives and Competitors →
💼 Roman Hiring and Layoffs →
🤝 Roman Partnerships, Clients and Vendors →
📈 Roman Financial Performance, Fundraising, M&A →
🛍️ Roman Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Roman reduced the price of its Chocolate Bias Linen Mix Midi Dress to £35, receiving a five-star review from a nostalgic customer.
- Roman shoppers praise a 'very slimming' summer dress that hides tummy and receives compliments at weddings.
- Roman offers designer-led formal and casual women's clothing from its head office in Birmingham, England.
📅 Roman Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
⚖️ Roman Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Roman Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Managing Director
[email protected]
⚔️ Roman Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
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- roamans.com |
- next.co.uk |
- Dorothy Perkins |
- Reiss |
- AllSaints |
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- debenhams.com |
- coastfashion.com |
- phase-eight.com |
- wallis.co.uk |
- DOMU Brands |
- Gymshark |
- Oh Polly |
- Inditex |
- PVH Corp |
- Urbanic |
- Boohoo |
- ME+EM |
- American Apparel |
- PacSun |
- Silvano Fashion Group |
- Moss Bros |
- H&M |
- ASOS.com |
- TOPSHOP TOPMAN |
- & Other Stories |
- MANGO |
- boohoo |
- ZARA ITALIA |
- New Look Services |
- Pretty Fashion |
- Missguided
💼 Roman Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
🤝 Roman Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
📈 Roman Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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