RECARO Aircraft Seating | Competitive Intelligence Profile
RECARO Aircraft Seating is a family-owned company founded in 1972, headquartered in Schwäbisch Hall, Germany, with a global presence...

RECARO Aircraft Seating is a family-owned company founded in 1972, headquartered in Schwäbisch Hall, Germany, with a global presence in countries like China, Poland, South Africa, and the United States. It specializes in manufacturing premium seating solutions for the aviation industry, including economy, premium, and business class seats, and employs over 2,900 people with significant annual sales. The company is known for its innovation, comfort, and comprehensive service offerings throughout the product lifecycle.
🛍️ RECARO Aircraft Seating Product and Pricing Intelligence →
📅 RECARO Aircraft Seating Event Participations →
⚖️ RECARO Aircraft Seating Regulatory Intelligence →
👔 RECARO Aircraft Seating Management and Leadership Team →
⚔️ RECARO Aircraft Seating Alternatives and Competitors →
💼 RECARO Aircraft Seating Hiring and Layoffs →
🤝 RECARO Aircraft Seating Partnerships, Clients and Vendors →
📈 RECARO Aircraft Seating Financial Performance, Fundraising, M&A →

🛍️ RECARO Aircraft Seating Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- RECARO Aircraft Seating provides new R2 seats for Southwest Airlines' updated cabin on its first aircraft, which is expected to enter service on October 16.
- Muhammad Chaudhry, Senior Supplier Development Auditor at RECARO Aircraft Seating, shared a roadmap for transitioning Aeroplan seating components from thermoformed/injection-molded plastics to composites.
- Mark Hiller, CEO of RECARO Holding & RECARO Aircraft Seating, welcomed Arjan Meijer, President and CEO of Embraer Commercial Aviation, to their headquarters to discuss programs, business outlooks, and AI-driven efficiency.
📅 RECARO Aircraft Seating Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- RECARO Aircraft Seating's Innovation Team in Germany hosted a Tech Day to highlight new products and technology across its divisions.
⚖️ RECARO Aircraft Seating Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 RECARO Aircraft Seating Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Financial Officer
[email protected]
⚔️ RECARO Aircraft Seating Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
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- Safran |
- Zim Aerospace |
- Unum |
- Molon Labe Seating |
- Optimares |
- Thompson Aerospace |
- Tachi-S |
- Adient |
- NDR Auto Components |
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- Expliseat |
- B/E Aerospace |
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- Corbeau USA LLC |
- Zodiac Aerospace Group

💼 RECARO Aircraft Seating Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Daniel Morschheuser has joined RECARO Aircraft Seating as Regional Sales Director (Customer Service) in Germany, previously serving as Key Account Manager at IAV.
- Bharath Kathirvel joined RECARO Aircraft Seating as Electrical System Engineer in India, previously Design Specialist at Ambigai Consultancy Services GmbH.
- RECARO Aircraft Seating is hiring a Buyer (Non-Production Material) in the United States for procurement of materials, components, supplies, and services.
🤝 RECARO Aircraft Seating Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- RECARO Aircraft Seating welcomed Air India's leadership team, including CXO Rajesh Dogra, V.P. Product Raghvendra Singh, and Sr. Program Manager Vipin Sharma, to its headquarters to align on running programs.
- RECARO Aircraft Seating is working with Emirates Engineering as a project partner to provide new seating for Emirates' A380 and B777 aircraft retrofits starting August 2026.
- RECARO Aircraft Seating manufactures seats for LOT's new B737 MAX 8 cabin in Poland.
📈 RECARO Aircraft Seating Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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