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RivalSense tracks the most important product launches, fundraising news, partnerships, hiring activities, pricing changes, tech news, vendors, corporate filings, media mentions, and other developments of companies you're following 💡

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Purple

🌎 purple.com

Purple is a comfort innovation brand known for its unique Purple Grid™ technology in mattresses and other comfort products. Founded by engineer brothers Tony and Terry Pearce, the company aims to improve lives through better sleep and comfort solutions. With a focus on customer satisfaction, Purple offers a range of products including mattresses, pillows, seat cushions, and adjustable bases, all designed to provide optimal comfort and support. The brand has gained recognition for its innovative approach to sleep technology and has a strong online presence.

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Purple - Latest News and Updates

• Purple has launched a Black Friday sale offering 60 months of zero percent interest on purchases made in their showrooms.
• Purple is promoting its new Therabody merchandise in showrooms during the holiday season.
• Purple is currently hiring for the position of Sr. Director of Analytics in the United States.
• Purple reported a 15.3% drop in third-quarter revenues to $118.6 million and a net loss of $39.2 million, while CEO Rob DeMartini announced ongoing restructuring efforts to improve future profitability.
• Troy Whitehead has left Purple as a Business Intelligence Analyst in the United States to join Mountain America Credit Union as a Business Intelligence Analyst.

• Purple hosted a Values Week event featuring team competitions, a seminar by Nichole Harrop on personal branding, and a Town Hall with the CEO announcing future goals.
• Bryant Garvin mentioned using YouTube Ads to grow Purple.
• Purple is hiring a Key Account Manager for the Midwest/East Region.

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