MikroTik | Competitive Intelligence Profile
MikroTik is a Latvian company founded in 1996 that specializes in developing routers and wireless ISP systems. The company provides...
MikroTik is a Latvian company founded in 1996 that specializes in developing routers and wireless ISP systems. The company provides hardware and software solutions for Internet connectivity globally, with a focus on making Internet technologies faster, more powerful, and affordable. MikroTik is known for its RouterOS software and RouterBOARD hardware, catering to a wide range of networking needs from small offices to large ISPs.
🛍️ MikroTik Product and Pricing Intelligence →
📅 MikroTik Event Participations →
⚖️ MikroTik Regulatory Intelligence →
👔 MikroTik Management and Leadership Team →
⚔️ MikroTik Alternatives and Competitors →
💼 MikroTik Hiring and Layoffs →
🤝 MikroTik Partnerships, Clients and Vendors →
📈 MikroTik Financial Performance, Fundraising, M&A →
🛍️ MikroTik Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- MikroTik has launched the CSS318-16G-2S+IN switch with 16 Gigabit ports and 2 SFP+ uplinks, featuring a compact design and browser-based management via SwOS.
- MikroTik is set to introduce EVPN to RouterOS 7, enhancing network scalability and virtualization with VXLAN and BGP support, as announced by Wilmer Almazan, a MikroTik Trainer.
- MikroTik introduced the RDS2216-2XG-4S+4XS-2XQ Enterprise Data Server with 100G networking and 20 U.2 NVMe slots, powered by RouterOS v7.
📅 MikroTik Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- MikroTik is hosting a free VPN session on May 9.
⚖️ MikroTik Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 MikroTik Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Director of logistics and production
[email protected] -
Managing Director
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Chief Testing Systems Engineer[email protected]
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CEO, Purple Hackers[email protected]
⚔️ MikroTik Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Cisco |
- Huawei |
- Mist Access Points |
- pfSense |
- FortiGate |
- Sophos XG Firewall |
- Ubiquiti Networks UniFi |
- Nexcepta |
- Bharat Digicom Innovation Network |
- InfiHz
💼 MikroTik Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
🤝 MikroTik Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
📈 MikroTik Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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