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Brought to you by RivalSense - an AI tool for monitoring any company.

RivalSense tracks the most important product launches, fundraising news, partnerships, hiring activities, pricing changes, tech news, vendors, corporate filings, media mentions, and other developments of companies you're following 💡

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Mars

🌎 mars.com

Mars is an American multinational manufacturer known for its diverse portfolio that includes confectionery, pet food, and other food products. With over 150,000 associates, the company emphasizes quality, responsibility, mutuality, efficiency, and freedom in its operations. Mars is recognized as one of the largest privately held companies in the United States, with significant annual sales and a commitment to improving the lives of people and pets through its various brands.

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Mars - Latest News and Updates

• Mars concluded its SWAP Year 4 campaign by opening a sustainable dog park in Chiang Mai in partnership with the local government.
• Mars Wrigley has reintroduced Milky Way Dessert Cups, previously discontinued in 2022, now available at Iceland.
• Mars Science & Diagnostics uses Azure AI to develop its RapidRead solution, enhancing veterinary diagnostics and improving animal health outcomes.
• Mars Petcare's global survey reveals that 70% of Gen Z in India are first-time pet owners, with a significant emotional connection to their pets, and highlights a growing trend in cat ownership.
• Karina Zimerfeld, Mars' Food and Nutrition R&D head, emphasizes the rapid pace of industry innovation and the company's focus on consumer-centric strategies and new technologies.

• Mars collaborated with Federación Estatal LGTBI+ and other organizations for an event.
• Barry Parkin from Mars discussed the private sector's role in addressing climate change on a Devex podcast.

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