Lufthansa | Competitive Intelligence Profile
Lufthansa is a major global airline based in Frankfurt am Main, Germany, operating flights to over 200 destinations in 74 countries...
Lufthansa is a major global airline based in Frankfurt am Main, Germany, operating flights to over 200 destinations in 74 countries from hubs in Frankfurt and Munich. It focuses on premium service, sustainability, and innovation in aviation, offering various travel classes, in-flight entertainment, and digital solutions.
🛍️ Lufthansa Product and Pricing Intelligence →
📅 Lufthansa Event Participations →
⚖️ Lufthansa Regulatory Intelligence →
👔 Lufthansa Management and Leadership Team →
⚔️ Lufthansa Alternatives and Competitors →
💼 Lufthansa Hiring and Layoffs →
🤝 Lufthansa Partnerships, Clients and Vendors →
📈 Lufthansa Financial Performance, Fundraising, M&A →
🛍️ Lufthansa Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Lufthansa will operate the Sibiu-Munich route with Airbus A319 aircraft starting October 26, 2025, offering over 50% more seats and increased comfort.
- Lufthansa Group announced at its Capital Markets Day in Munich that it plans to add more than 230 new aircraft, including 100 long-haul planes, by 2030 to boost profitability.
- Lufthansa Group and All Nippon Airways held a workshop on September 24, 2025, focusing on Japan and introducing the Allegris service on the Munich to Tokyo Haneda route for winter.
📅 Lufthansa Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Lufthansa is hosting an ESG roadshow at Frankfurt Airport from September 22 to October 5, featuring sustainable aviation fuel, CO₂ compensation, and fleet modernization.
- Lufthansa will showcase 12 exclusive travel posters created in its first art and design partnership at the Art Mumbai fair from November 13 to 16 2025.
- Lufthansa's Trachten crew will join traditional costume groups to welcome arriving guests with music, dance, and Bavarian customs at Munich Airport during the Oktoberfest.
⚖️ Lufthansa Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Lufthansa Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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CFO Lufthansa German Airlines
[email protected] -
Director[email protected]
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CEO[email protected]
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Referent CEO Lufthansa Airlines[email protected]
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CEO[email protected]
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CEO[email protected]
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CEO[email protected]
⚔️ Lufthansa Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- KLM Royal Dutch |
- easyJet |
- Etihad Airways |
- Swiss International Airlines |
- Delta Air Lines Inc |
- WestJet |
- Scandinavian Airlines |
- Air Europa |
- Emirates |
- Air France |
- Air Canada |
- Air India |
- Singapore Airlines |
- United Airlines |
- Malaysia Airlines |
- Qatar Airways |
- Qantas Airways |
- Austrian Airlines |
- British Airways Holidays |
- American Airlines |
- Turkish Airlines |
- IAG |
- Korean Air |
- AirAsia |
- Cathay Pacific
💼 Lufthansa Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Lufthansa's board of directors nominated Johannes Teyssen as its next Chairman on September 16, 2025.
- Lufthansa Group CEO Carsten Spohr plans to centralize management from Frankfurt to boost profits and improve customer satisfaction by early 2026.
- Lufthansa appointed Francesco Sciortino as manager of Frankfurt Airport headquarters and a board member, and Heiko Reitz as director of the Munich center, effective September 1, to address operational challenges.
🤝 Lufthansa Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Lufthansa Group partners with Singapore Airlines to exclusively offer its most attractive Economy Class fares via NDC or direct channels from Singapore to key European markets starting September 1, 2025, as stated by Gilles Burgat, Lufthansa Group General Manager for Singapore, Malaysia, and Brunei.
- Lufthansa Cargo signed a Memorandum of Understanding with SHEIN on August 19, 2025 to scale up the use of sustainable aviation fuel for cargo flights.
- Lufthansa Innovation Hub is using Kimola to gain deeper insights into passenger experiences.
📈 Lufthansa Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Lufthansa Group announced a turnaround plan at its Capital Markets Day on October 2, 2025, aiming to increase profit by 2.5 billion euros by 2028 through fleet modernization and efficiency programs.
- Lufthansa successfully issued convertible bonds worth 600 million euros on September 3, 2025, with CFO Till Streichert noting strong investor demand and attractive conditions.
- Lufthansa faces €2.2 billion losses in 2024 from strikes and fragmented labor contracts, with escalating risks in 2025 over unresolved pension disputes and staffing tensions.
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