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LG Ad Solutions

🌎 lgads.tv

LG Ad Solutions is a leader in connected TV and cross-screen advertising, helping brands achieve unduplicated reach and maximize return on ad spend. The company combines years of experience in delivering premium home entertainment products with big data and Video AI to connect brands with audiences across various screens. Their platform integrates technologies from top TV industry leaders, providing a unified solution for planning, activating, and measuring media across connected TVs and digital video. LG Ad Solutions specializes in actionable insights that help marketers optimize their campaigns and understand ad performance.

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LG Ad Solutions - Latest News and Updates

• LG Ad Solutions partnered with Amazon to expand programmatic buying opportunities on LG Channels through Amazon DSP.
• Ethan Kim, CPA has joined LG Ad Solutions as Director of Corporate Development in Seoul, South Korea, previously serving as Senior Manager - Strategy and Transactions at EY.
• On April 8, LG Ad Solutions will showcase data from their 'Efficiency Curve' report in Sydney, focusing on balancing Linear and CTV budget splits.
• Ed Wale, VP International at LG Ad Solutions, reports nearly 500 million ad opportunities on the UK home screen each month.
• Julian Zilberbrand, Global Head of Data Solutions at LG Ad Solutions, will speak at the VAB Series event on April 17 about streaming industry trends and strategies.

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