Kustomer | Competitive Intelligence Profile
Kustomer is a software company that provides an AI-powered CRM platform focused on customer service. It offers omnichannel messaging,...

Kustomer is a software company that provides an AI-powered CRM platform focused on customer service. It offers omnichannel messaging, a unified customer view, and intelligent automations to help businesses deliver faster and more personalized customer experiences. The platform supports integrations with various tools and is designed for growing brands to improve customer relationships and operational efficiency.
🛍️ Kustomer Product and Pricing Intelligence →
📅 Kustomer Event Participations →
⚖️ Kustomer Regulatory Intelligence →
👔 Kustomer Management and Leadership Team →
⚔️ Kustomer Alternatives and Competitors →
💼 Kustomer Hiring and Layoffs →
🤝 Kustomer Partnerships, Clients and Vendors →
📈 Kustomer Financial Performance, Fundraising, M&A →

🛍️ Kustomer Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
📅 Kustomer Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Kustomer's Chief Customer Officer Lauren Gold will speak at the Signal AI Revenue Summit on August about how AI-native customer experience teams win on retention.
⚖️ Kustomer Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Kustomer Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Executive Officer
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Chief Technology Officer
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CEO
[email protected]
⚔️ Kustomer Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Zendesk |
- Fin by Intercom |
- Freshdesk |
- Gladly |
- Dixa |
- Drift |
- HubSpot |
- HelpCrunch |
- LiveAgent |
- HelpScout |
- Crisp |
- Tidio |
- Olark |
- Zoho |
- Gorgias |
- ProProfs Help Desk |
- Kayako |
- Re:amaze |
- Salesforce Service Cloud |
- Front |
- Oracle Fusion Service |
- ServiceNow Customer Service |
- Enchant |
- Copper |
- Helpshift |
- Richpanel

💼 Kustomer Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Anna Fisher joined Kustomer as Chief Marketing Officer in the United States, previously Lead Marketing for SPM & Partner Cloud at Salesforce.
- Megan Sullivan joined Kustomer as Director, Professional Services Delivery in the United States, previously Senior Director, Global Services Consulting at Zendesk.
🤝 Kustomer Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
📈 Kustomer Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Kustomer raised $30 million in Series B funding on Aug. 7 to accelerate AI product development and appointed Anna Fisher as chief marketing officer.
- Kustomer raised $30 million in Series B funding led by Norwest on August 19, 2025 to accelerate its AI-native platform development and meet growing demand.
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- Intercom |
- Zendesk |
- Help Scout |
- ada |
- Chatbase |
- Sierra |
- Sendbird |
- Forethought |
- SoftwareOne |
- Sii |
- Integrity Partners |
- Euvic

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