Klue News | Sep 12, 2024

Klue launched a new win-loss product late last year...


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Klue

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Klue is an AI-powered Competitive Enablement platform designed to help product marketers collect, curate, and deliver actionable competitor insights to empower revenue teams to win more business. The platform uniquely integrates external competitive intelligence with internal knowledge, making it accessible for sales teams to gain a competitive edge.


Updates as of Sep 12, 2024

  • Klue launched a new win-loss product late last year.
  • Edward W. has joined Klue as Managing Director - EMEA in the United Kingdom, previously serving as General Manager UK at Dext.
  • Klue's CEO Jason Smith will share insights on Competitive Intelligence, AI, and Win-Loss strategies at the Klue World Tour in London on October 1st.
  • Klue's Compete Week for product marketing leaders and competitive intelligence teams will be held in-person and virtually, with registration now open.
  • Klue is hosting Compete Week 2024, an in-person and live-streamed event for product marketing leaders and competitive intelligence teams, from September 3-4.
  • Klue will host its first in-person Compete Week event in Vancouver, with virtual attendance available via The Compete Network.
  • Ryan Sorley, VP Win-loss and Cofounder at Klue, announced the READY-GO readiness framework for win-loss programs and will present it at Compete Week, which is going hybrid for the first time in Vancouver.
  • Klue is hiring a Head of Video Enablement in Toronto with a salary range of $90,000–$125,000 a year.
  • The 2024 Competitive Marketing Summit will feature a session on using Klue and Michael Porter's competition analysis model.

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