KKR | Competitive Intelligence Profile

KKR is a leading global investment firm that specializes in alternative asset management, including private equity, credit, real...


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KKR is a leading global investment firm that specializes in alternative asset management, including private equity, credit, real estate, and infrastructure. The firm aims to generate attractive investment returns through a disciplined investment approach and supports growth in its portfolio companies and communities. KKR also offers capital markets and insurance solutions through its subsidiaries, including Global Atlantic Financial Group.

Website
Headquarters
New York, New York
Size
1001-5000 employees
Industry
Financial Services
Specialities
Private Equity, Asset Management, Capital Markets, Credit, Real Estate, Infrastructure, Energy Real Assets, Special Situations

🛍️ KKR Product and Pricing Intelligence →

📅 KKR Event Participations →

⚖️ KKR Regulatory Intelligence →

👔 KKR Management and Leadership Team →

⚔️ KKR Alternatives and Competitors →

💼 KKR Hiring and Layoffs →

🤝 KKR Partnerships, Clients and Vendors →

📈 KKR Financial Performance, Fundraising, M&A →


🛍️ KKR Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • KKR released its 2025 Mid-Year Outlook, highlighting private credit and asset-based finance as key strategies in the current investment environment.
  • KKR's 2025 Mid-Year Outlook report stresses disciplined investing, focusing on upfront yield, non-correlation, and operational improvement for success in the current market.
  • Alisa Wood from KKR discussed expanding private market access for individual investors and tackling market volatility in a recent interview.


📅 KKR Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.


⚖️ KKR Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 KKR Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ KKR Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

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  • Global Infrastructure Partners
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  • Brookfield Asset Management
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  • ONEX
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  • Apollo Global Management
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  • Blackstone
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  • The Carlyle Group
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  • Bain Capital
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  • Ares Management
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  • TPG
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  • Keller Williams
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  • Allstate
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  • Berkshire Hathaway
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  • DeA Capital
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  • Zinnov


💼 KKR Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Bekah Shaffer, Principal at KKR in United States, left to join Chase Corporation as Director of Product.
  • Global Atlantic, a wholly-owned subsidiary of KKR, seeks a Vice President for Portfolio Management & Trading to oversee its $190 billion general account, collaborating with KKR Portfolio Managers.
  • Diego Suarez Touzon, Private Equity Associate at KKR in United States, leaves to join SunFire as Vice President, Finance & Strategy.


🤝 KKR Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.


📈 KKR Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • KKR invests in SupplyHouse through its Ascendant strategy to support the company's growth and innovation.
  • KKR provided strategic partnership capital to Etraveli Group to support its expansion and innovation in the Flight Tech Platform.
  • KKR agreed to acquire South Korean cosmetics packaging firm Samhwa for 800 billion won ($577.49 million) on July 22, delivering a nearly threefold return for previous shareholder TPG.


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