Kaspersky | Competitive Intelligence Profile
Kaspersky is a global leader in cybersecurity solutions, dedicated to building a safer world by providing premium protection against...
Kaspersky is a global leader in cybersecurity solutions, dedicated to building a safer world by providing premium protection against all cyber threats for both home and business users. Founded in 1997, the company develops a range of security software, including antivirus, internet security, and endpoint security products, aimed at preventing, detecting, and responding to cyberattacks.
🛍️ Kaspersky Product and Pricing Intelligence →
📅 Kaspersky Event Participations →
⚖️ Kaspersky Regulatory Intelligence →
👔 Kaspersky Management and Leadership Team →
⚔️ Kaspersky Alternatives and Competitors →
💼 Kaspersky Hiring and Layoffs →
🤝 Kaspersky Partnerships, Clients and Vendors →
📈 Kaspersky Financial Performance, Fundraising, M&A →
🛍️ Kaspersky Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Kaspersky has launched the Next EDR Foundations, a solution that protects a wide range of devices including Windows, macOS, iOS, and Android, with simple remote management and predefined security policies.
- Kaspersky's expanded KasperskyOS platform now allows organizations to create cyber-immune infrastructure, promoting secure-by-default systems.
- Kaspersky has been recognized as a leader in the 2024 Frost Radar Cyber Threat Intelligence report by Frost & Sullivan for its innovation in the CTI market.
📅 Kaspersky Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Kaspersky sponsored the KimTec Enterprise Day 2025, where Milan Kojic presented insights on Kaspersky's B2B security innovations and market trends.
- Kaspersky will host the Security Analyst Summit in Khao Lak, Thailand, on October 26-29, 2025.
- Kaspersky participated in GITEX Europe from May 21-23, 2025, showcasing their cybersecurity solutions in Berlin.
⚖️ Kaspersky Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- The Federal Office for Information Technology Security (BSI) recommends replacing Kaspersky antivirus software with alternative products due to security concerns related to its Russian origin.
👔 Kaspersky Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Managing Director
[email protected] -
Managing Director[email protected]
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Chief Executive[email protected]
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Managing Director[email protected]
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Regional CFO
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Chief Financial Officer[email protected]
⚔️ Kaspersky Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- OneLogin |
- Sophos |
- Symantec Norton |
- Bitdefender |
- ESET |
- F-Secure |
- TotalAV |
- McAfee |
- Microsoft Defender |
- CrowdStrike |
- Surfshark
💼 Kaspersky Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Kaspersky appointed Chris Norton as General Manager for Sub-Saharan Africa to lead growth and expand regional cybersecurity initiatives.
🤝 Kaspersky Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
📈 Kaspersky Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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- Fortra |
- UpGuard |
- Black Kite |
- SecurityScorecard |
- Anomali |
- Cyware |
- Doppel |
- Cybersixgill |
- ThreatConnect |
- Flashpoint |
- CyCognito
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