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Kantar IBOPE Media

🌎 kantaribopemedia.com

Kantar IBOPE Media is a leading provider of data, insights, and consulting services focused on media consumption, performance, and investment in Latin America. The company specializes in cross-media audience measurement, leveraging panel data and first-party data across more than 80 countries to deliver actionable insights that support informed decision-making for clients and partners.

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Kantar IBOPE Media - Latest News and Updates

• Kantar IBOPE Media has launched Cross-Platform View™, a tool for comprehensive video measurement across multiple devices, enhancing their real-time audience analysis and consumer insights.
• Adriana Favaro, Vice-presidente de negócios at Kantar IBOPE Media Brasil, discussed the evolving role of audio in daily life during a feature with UOL.
• Kantar IBOPE Media released Data Stories #45, analyzing global data on the relationship between people and technology, including the impact of AI and changes in social media and markets.

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