JPL | Competitive Intelligence Profile

JPL is a full-service, integrated marketing and communications agency that specializes in creating momentum to evolve brands and...


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JPL is a full-service, integrated marketing and communications agency that specializes in creating momentum to evolve brands and inspire people. With a focus on combining audience expertise with bold ideas and innovative technology, JPL delivers solutions that drive real business impact. The agency serves a wide range of industries including higher education, healthcare, B2B, and B2C marketing, among others. Founded in 1989 and headquartered in Harrisburg, PA, JPL operates with a team of over 100 professionals, serving leading regional, national, and global organizations.

Website
Headquarters
Harrisburg, PA
Size
51-200 employees
Industry
Advertising Services
Specialities
Internal Communications, Parent & Family Marketing, Higher Education, B2B Marketing, B2C Marketing, Healthcare Marketing, Meetings & Events

🛍️ JPL Product and Pricing Intelligence →

📅 JPL Event Participations →

⚖️ JPL Regulatory Intelligence →

👔 JPL Management and Leadership Team →

⚔️ JPL Alternatives and Competitors →

💼 JPL Hiring and Layoffs →

🤝 JPL Partnerships, Clients and Vendors →

📈 JPL Financial Performance, Fundraising, M&A →


🛍️ JPL Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.


📅 JPL Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.


⚖️ JPL Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 JPL Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ JPL Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Interpublic Group
  • |
  • PARTNERS+simons
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  • Elliance
  • |
  • JPW Consulting
  • |
  • Lippe Taylor
  • |
  • MVP Interactive
  • |
  • Value Group Direct
  • |
  • Finch Brands
  • |
  • DMA
  • |
  • Digital Marketing Help & Optimization
  • |
  • Hibu
  • |
  • S⁴Capital
  • |
  • Townsquare Media
  • |
  • Advantage Solutions
  • |
  • Hedgehog lab
  • |
  • AKQA
  • |
  • Hancom
  • |
  • Precise Research
  • |
  • Candid Research
  • |
  • DataSource
  • |
  • First Intelligence Group
  • |
  • Left Hand Agency
  • |
  • Walker Sands
  • |
  • 1DS
  • |
  • Caltech
  • |
  • Argonne National Laboratory
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  • Carnegie Mellon University
  • |
  • SpaceX


💼 JPL Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.


🤝 JPL Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.


📈 JPL Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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