ITF Group | Competitive Intelligence Profile

ITF Group JSC is an innovative non–bank financial institution based in Sofia, Bulgaria, that offers a wide range of financial services,...


ITF Group LinkedIn profile
ITF Group logo

ITF Group JSC is an innovative non–bank financial institution based in Sofia, Bulgaria, that offers a wide range of financial services, primarily focusing on consumer loans with flexible payment schedules. Founded in late 2012, the company launched its first online brand, SmileCredit, in February 2013, and has since expanded its offerings with a second brand, Get Cash, in 2015. ITF Group has experienced consistent profitability since its inception.

Website
Headquarters
Sofia, Sofia
Size
51-200 employees
Industry
Financial Services

🛍️ ITF Group Product and Pricing Intelligence →

📅 ITF Group Event Participations →

⚖️ ITF Group Regulatory Intelligence →

👔 ITF Group Management and Leadership Team →

⚔️ ITF Group Alternatives and Competitors →

💼 ITF Group Hiring and Layoffs →

🤝 ITF Group Partnerships, Clients and Vendors →

📈 ITF Group Financial Performance, Fundraising, M&A →

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🛍️ ITF Group Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • ITF Group is enhancing its security and service capabilities to combat the rise in freight fraud.


📅 ITF Group Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • ITF Group will hold a webinar on May 14, 2025, to discuss their first quarter financial results.

⚖️ ITF Group Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 ITF Group Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ ITF Group Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

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💼 ITF Group Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.


🤝 ITF Group Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • On May 12, 2025, ITF Group partnered with HaulerHub to launch a platform that connects shippers with vetted haulers, aiming to reduce cargo theft and logistics costs.


📈 ITF Group Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • ITF Group AD released its quarterly bond issuer report on April 30, 2025.
  • ITF Group raised 8 million euros through its third bond issuance to develop its online lending platform Smile Credit and launch new products.
  • ITF Group issued its third bond worth 8 million euros, exceeding the target by nearly 1 million euros, with over 100 investors participating, according to CEO and major shareholder Svetoslav Angelov.


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