iSpot.tv | Competitive Intelligence Insights - May 07, 2025
iSpot.tv has integrated Netflix into its Unified Measurement platform, allowing advertisers to compare Netflix's reach with other streaming services and track ad frequency across platforms...
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iSpot.tv
🌎 ispot.tviSpot.tv helps advertisers measure the brand and business impact of TV and streaming advertising, providing fast, accurate, and actionable measurement and attribution solutions. The platform is designed to evaluate and optimize TV ad investments with digital-like precision and granularity in real time, enabling advertisers to assess creative effectiveness and enhance media plans while benchmarking against competitors.
iSpot.tv - Latest News and Updates
- iSpot.tv has integrated Netflix into its Unified Measurement platform, allowing advertisers to compare Netflix's reach with other streaming services and track ad frequency across platforms.
- iSpot.tv will host a session at the MediaPost Brand Insider Summit CPG in Nashville on May 19, 2025, led by Wes Howard, focusing on outperforming competitors in CPG advertising.
- iSpot.tv is LinkedIn's official CTV measurement provider, as highlighted by Salesforce CMO Ariel Kelman during LinkedIn's Newfront event on May 6.
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