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iSpot.tv

🌎 ispot.tv

iSpot.tv helps advertisers measure the brand and business impact of TV and streaming advertising, providing fast, accurate, and actionable measurement and attribution solutions. The platform is designed to evaluate and optimize TV ad investments with digital-like precision and granularity in real time, enabling advertisers to assess creative effectiveness and enhance media plans while benchmarking against competitors.

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iSpot.tv - Latest News and Updates

• iSpot.tv announced an expanded partnership with Roku and a new study on efficiency with LG Ad Solutions at CES.
• Joseph Gray, Senior VP at iSpot.tv, will present DRMetrix's 2025 predictions for the performance-based television industry during the PDMI's Fearless Predictions for 2025 webinar on January 23.
• Joseph Gray, Senior VP at iSpot.tv, will present 2025 projections for the performance-based television industry during the PDMI's Fearless Predictions for 2025 webinar on January 23.
• iSpot.tv will host TV Disrupt in NYC on March 19th, focusing on unified video ad measurement.
• iSpot.tv's 2024 Automaker Industry TV Transparency Report reveals a 39.8% drop in EV ad impressions and highlights the success of traditional models like SUVs and pickups in ad likeability.

• iSpot.tv, in collaboration with LG Ad Solutions, released a new Efficiency Curve research on optimizing linear and OTT ad inventory for better media balance.
• Michael Staszel has left iSpot.tv, where he served as Engineering Manager in the Greater Chicago Area, to join Capital One as Sr. Manager, Software Engineering.
• iSpot.tv is currently hiring a Senior Frontend Engineer in Ireland.
• Jonathan Chin, VP of Customer Acquisition at SimpliSafe, discusses using iSpot.tv for holistic audience and outcome measurement in the Measurement Mavens series.

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