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Innovid

🌎 innovid.com

Innovid is an independent advertising and analytics platform specializing in connected TV (CTV) advertising, streaming, personalization, and measurement for the world's largest brands. Headquartered in New York City, Innovid offers a global infrastructure that enables data-driven personalization, real-time decisioning, and accredited measurement, optimizing advertising investments across various screens and devices. The company is publicly traded on NYSE under the ticker CTV.

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Innovid - Latest News and Updates

• Innovid launched Harmony Direct to streamline CTV media workflows by removing extra technology steps, fees, and energy waste, according to CEO Zvika Netter.
• Innovid released its 2025 CTV Advertising Insights Report, revealing that CTV ad impressions grew 18% year-over-year in 2024, with significant opportunities for advertisers to expand reach and improve efficiency, according to Jackie Vanover, SVP, Measurement.
• Grant Parker, President at Innovid, highlighted the company's participation in the POSSIBLE event in Miami, discussing the #NewInnovid with clients and engaging in activities with partners like LinkedIn and TikTok for Business.
• Jay Smith, VP Commercial, APAC at Innovid, is representing the company at a key marketing event in Cairns.
• 51toCarbonZero has helped Innovid, Magnite, and PubMatic cut emissions.

• On May 6, Tubi's CRO Jeff Lucas mentioned Innovid as powering its real-time outcomes and incremental reach measurement at the NewFronts.

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