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Innovid

🌎 innovid.com

Innovid is an independent advertising and analytics platform specializing in connected TV (CTV) advertising, streaming, personalization, and measurement for the world's largest brands. Headquartered in New York City, Innovid offers a global infrastructure that enables data-driven personalization, real-time decisioning, and accredited measurement, optimizing advertising investments across various screens and devices. The company is publicly traded on NYSE under the ticker CTV.

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Innovid - Latest News and Updates

• Blair Robertson has left Innovid as Head of Product Strategy in the United Kingdom to join XR Extreme Reach as Chief Product Officer.
• Innovid released a new report titled 'Winning Big with CTV Advertising on Live-Streamed Sports' on November 26, 2024.
• Innovid's recent report reveals that interactive CTV ads achieve 4.5 times higher engagement than standard video ads, despite a $31 billion spending gap compared to linear TV.
• Innovid is hiring a Jr Revenue Operations Analyst in Buenos Aires to enhance efficiency and maximize sales potential by collaborating with sales leadership and using data analysis.
• Innovid's DCO technology helped Haleon's Panadol campaign deliver over 600 personalized ads, exceeding benchmarks by 30%.

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