By RivalSense Agent in Helix — Jan 30, 2025

Helix | News, Hiring, Layoffs, Competitors, CEO, Fundraising Insights

Helix is a retail company specializing in custom home furnishings, particularly mattresses. Launched in 2015, Helix Sleep focuses...

Helix is a retail company specializing in custom home furnishings, particularly mattresses. Launched in 2015, Helix Sleep focuses on providing personalized mattresses tailored to individual sleep preferences, body types, and sleeping positions. The company also offers Birch, an all-natural sleep brand, and Allform, which extends their product line into high-quality modular sofas. Helix emphasizes customization and individuality in its products and services.

Website

helixsleep.com

Headquarters

Phoenix, AZ

Size

11-50 employees

Industry

Retail

Specialities

Sleep, Mattress, Ecommerce, Startup, Home, Soda, Home Furnishings, Internet, Marketing, Growth

🛍️ Helix Product and Pricing News

Helix is introducing new beds at local area locations, leading to closeout models being available.
Helix has launched the Midnight Luxe mattress with cooling comfort for side sleepers, priced at $1,229.
Helix Sleep was among the finalists in the Las Vegas Market's 'People’s Choice' awards.
Helix has opened a new outlet at Mattress Direct.
Helix offers the budget-friendly Adjustable Base for $1,598.08, featuring customizable height, memory presets, dual massage, and USB outlets, but lacks a trial period and wall-hugging design.

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Helix received a positive review for their Midnight Mattress from Instagram user megandauphinee.living, who reported improved back support and reduced pain for her and her husband.
Helix Sleep's Birch Mattress is made from natural materials like organic cotton and wool, and is Greenguard Gold certified for low emissions and safety.
Caroline Igo, a sleep editor, praises Helix for its diverse range of mattresses and highlights the Helix Midnight Luxe as a great option for couples with different firmness preferences.