GoerTek | Competitive Intelligence Profile
GoerTek is a leading Chinese company in the electroacoustic industry and a global leader in the micro-acoustic field. Founded in...
GoerTek is a leading Chinese company in the electroacoustic industry and a global leader in the micro-acoustic field. Founded in 2001, it specializes in the research, development, production, and sales of acoustic components, optoelectronic devices, electronic accessories, and complete electronic products. Its products are widely used in smart mobile terminals like smartphones and tablets, as well as in smart home and automotive electronics. The company has a strong focus on innovation and has established a global R&D network to provide advanced technical solutions.
🛍️ GoerTek Product and Pricing Intelligence →
📅 GoerTek Event Participations →
⚖️ GoerTek Regulatory Intelligence →
👔 GoerTek Management and Leadership Team →
⚔️ GoerTek Alternatives and Competitors →
💼 GoerTek Hiring and Layoffs →
🤝 GoerTek Partnerships, Clients and Vendors →
📈 GoerTek Financial Performance, Fundraising, M&A →
🛍️ GoerTek Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- GoerTek is involved in a significant foreign direct investment project in Nghe An, Vietnam, expected to create over 86,000 jobs by 2024.
- GoerTek is expanding its operations in Vietnam to produce key Apple products.
- GoerTek is investing $280 million in a new factory in Nam Son – Hap Linh, contributing to the industrial real estate growth in Bac Ninh.
📅 GoerTek Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- GoerTek Microelectronics, a subsidiary of GoerTek, showcased its Vzense 3D ToF camera product line at the KOREA MAT 2025 from April 22-25.
- On April 25th, 37 teams advanced to the finals of the 3rd "Goertek Cup" College VR/AR Challenge held in Qingdao and Beijing.
- On April 25, GoerTek hosted the semifinals of the third 'GoerTek Cup' VR/AR University Challenge in Qingdao and Beijing, where 37 out of 71 teams advanced to the finals.
⚖️ GoerTek Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 GoerTek Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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CEO
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Chief Technology Officer[email protected]
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CEO[email protected]
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Chief Technology Officer[email protected]
⚔️ GoerTek Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
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💼 GoerTek Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- GoerTek is currently seeking a General Manager of Mexico Factory in Mexico.
- GoerTek Bắc Ninh is allowing employees who leave by the end of June to return after one month.
- GoerTek Vietnam is hiring Industrial Engineering candidates with good Chinese communication skills for their Bắc Ninh location, offering competitive salaries and benefits.
🤝 GoerTek Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- On April 24, 2025, GoerTek Vietnam discussed future collaboration in science and technology with Vietnam National University, Hanoi.
📈 GoerTek Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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