FirstEnergy | Competitive Intelligence Profile
FirstEnergy is a forward-thinking electric utility headquartered in Akron, Ohio, serving as one of the nation's largest investor-owned...
FirstEnergy is a forward-thinking electric utility headquartered in Akron, Ohio, serving as one of the nation's largest investor-owned electric systems. The company operates 10 regulated distribution companies and provides electricity to over 6 million customers across the Midwest and Mid-Atlantic regions. FirstEnergy is committed to safety, reliability, and operational excellence, with a vast infrastructure that includes over 269,000 miles of distribution lines and approximately 24,000 miles of transmission lines.
🛍️ FirstEnergy Product and Pricing Intelligence →
📅 FirstEnergy Event Participations →
⚖️ FirstEnergy Regulatory Intelligence →
👔 FirstEnergy Management and Leadership Team →
⚔️ FirstEnergy Alternatives and Competitors →
💼 FirstEnergy Hiring and Layoffs →
🤝 FirstEnergy Partnerships, Clients and Vendors →
📈 FirstEnergy Financial Performance, Fundraising, M&A →
🛍️ FirstEnergy Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- In spring 2025, FirstEnergy's subsidiary Mon Power volunteers planted over 2,700 trees in West Virginia to support local beautification and sustainability efforts.
- FirstEnergy's Brian Tierney emphasized the importance of PJM states' governors in addressing resource needs.
- FirstEnergy is conducting proactive aerial inspections using infrared and ultraviolet technology across nearly 5,000 miles of high-voltage powerlines in its six-state service area to ensure reliable power supply during the summer months.
📅 FirstEnergy Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- FirstEnergy is the presenting sponsor of the Ambassador of Golf event, supporting the Northern Ohio Golf Charities Foundation's mission to aid Northeast Ohio communities.
- FirstEnergy sponsored the Liberty Tree Project events in Somerset and Indiana Counties, as part of America250PA's initiative to preserve history and build community connections.
⚖️ FirstEnergy Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- FirstEnergy has requested the Public Utilities Commission of Ohio to increase its base rate, facing opposition from the Ohio Consumers’ Counsel.
👔 FirstEnergy Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Retired Utility Executive
[email protected] -
CEO[email protected]
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Managing Director[email protected]
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Executive Vice President[email protected]
⚔️ FirstEnergy Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Duke Energy |
- Entergy |
- PPL |
- Eversource Energy |
- Edison International |
- Pinnacle West Capital |
- OGE Energy |
- IDACORP |
- Portland General Electric |
- ALLETE |
- RWE Clean Energy Solutions |
- CenterPoint Energy |
- American Electric Power |
- ComEd |
- Southern Company |
- Exelon Corporation |
- Ameren
💼 FirstEnergy Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Matthew Amundson has left FirstEnergy, where he served as Developer IV in the Greater Minneapolis-St. Paul Area, to become Chief Operating Officer at Greenfield Metal Sales LLC.
- FirstEnergy announced that Michael Auseré will become Vice President of Financial Planning and Analysis on June 2, and Tabrina L. Davis will become Vice President of Communications on May 19.
- FirstEnergy appointed Michael Auseré as Vice President of Financial Planning and Analysis, effective June 2, 2025.
🤝 FirstEnergy Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- FirstEnergy collaborated with the Electric Power Research Institute to install 64 artificial bat roosts in New Jersey to mitigate the impact of transmission line construction on bat habitats.
📈 FirstEnergy Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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