Eurowag | Competitive Intelligence Profile
Founded just over 25 years ago, Eurowag is a leading pan-European integrated payments & mobility platform focused on the commercial...

Founded just over 25 years ago, Eurowag is a leading pan-European integrated payments & mobility platform focused on the commercial road transportation industry. The company offers a range of solutions including fuel cards, toll services, fleet management, and tax refunds, aimed at simplifying operations for millions of commercial drivers and operators across Europe. Eurowag combines payments solutions with seamless technology and high-quality customer service, representing a diverse workforce of over 1000 individuals from more than 30 nationalities.
🛍️ Eurowag Product and Pricing Intelligence →
📅 Eurowag Event Participations →
⚖️ Eurowag Regulatory Intelligence →
👔 Eurowag Management and Leadership Team →
⚔️ Eurowag Alternatives and Competitors →
💼 Eurowag Hiring and Layoffs →
🤝 Eurowag Partnerships, Clients and Vendors →
📈 Eurowag Financial Performance, Fundraising, M&A →

🛍️ Eurowag Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Eurowag updated its tax refund service offer from 'Save 15% on Overseas Costs' to 'Get back 20% on Overseas Costs' and introduced new articles 'SMART TAX REFUND: THE EFFORTLESS WAY TO MAXIMISE YOUR VAT REFUNDS' and 'HOW TO ANALYSE FUEL CARD DATA FOR BETTER FLEET DECISIONS'.
- Eurowag is integrating Sygic's solutions to offer fleets a single platform combining FMS, TMS, telematics, navigation, and delivery proof.
- Eurowag is integrating Sygic's navigation and AddSecure's telematics to offer fleets a single solution combining FMS, TMS, and delivery proof, as shared by Stefan Janciga, VP Indirect & Automotive at Eurowag, and Katarina Cipakova, Head of Indirect Sales at Sygic.
📅 Eurowag Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Eurowag participated in FIA ETRC 2025 at Slovakia Ring with an interactive booth and racing games, and plans to attend Nürburgring on July 12-13, 2025.
- Stefan Janciga, VP Indirect & Automotive at Eurowag, discussed integrating the Scalar orchestration platform with Eurowag’s financial services at Transport Logistic in Munich.
- Stefan Janciga, VP Indirect & Automotive at Eurowag, will attend Transport Logistic in Munich on June 2-4.
⚖️ Eurowag Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- Eurowag joined DKV, UTA, and Shell in disallowing fuel card credit top-ups in Slovenia's DarsGo toll system due to security risks.
- Eurowag announced that from July 1, a new toll calculation method based on the Eurovignette directive will increase costs for truck drivers in Slovakia, especially those with older vehicles, due to CO2 emission class considerations.
- Matthias Maedge, vice president of decarbonization of commercial transport at Eurowag, criticized EU regulations for discouraging the use of renewable fuels in heavy vehicles.
👔 Eurowag Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Director of Business Technology
[email protected]
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Vice President
[email protected]
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Invoice coordinator
[email protected]
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Vice President
[email protected]
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Senior Vice President Business Operations
[email protected]
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Vice President Western Cluster
[email protected]
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Group General Counsel / Legal & Compliance Vice President ve společnosti EUROWAG
[email protected]
⚔️ Eurowag Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Ingenico |
- Adyen |
- Verifone |
- 4Trans Factoring |
- CarPay-Diem |
- Paua |
- euload.com |
- ages.de |
- untrr.ro |
- timocom.ro |
- Sixfold |
- 3C Payment |
- Parametric |
- UNIONTANK Eckstein GmbH & Co. KG |
- E100 System |
- TollNet

💼 Eurowag Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Steve Dryden has been appointed as the new Non-Executive Director and Chair of Eurowag, replacing Paul Manduca.
- On May 22, 2025, Eurowag held its Annual General Meeting where Kevin Li Ying was re-elected with 99.29% of the votes.
- Raffaele Gricinella joins Eurowag as Senior Vice President Marketing in Spain, previously serving as Board Member at Assofranchising - Associazione Italiana del Franchising.
🤝 Eurowag Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Eurowag's app developer changed from Aldobec technologies s.r.o. to W.A.G. payment solutions, a.s., and now complies with European Union law, providing contact details including a DUNS number and address in Praha 4, Czechia.
- Eurowag's app developer changed from ALDOBEC TECHNOLOGIES S.R.O to W.A.G. PAYMENT SOLUTIONS, A.S., and its navigation ranking improved from #143 to #117.
- Eurowag is the main supplier of fuels, additives, and tolls for LMMA Transportes, supporting their growth and service quality.
📈 Eurowag Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Eurowag released its 2024 Annual and Sustainability reports on April 10, detailing business performance and sustainability commitments.
- Eurowag's 2024 Sustainability Report reveals a 17% reduction in direct emissions, a doubling of alternatively fueled trucks, a 63-fold increase in HVO volumes, and 37% of leadership roles now held by women.
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