Eurowag | Competitive Intelligence Profile
Founded just over 25 years ago, Eurowag is a leading pan-European integrated payments & mobility platform focused on the commercial...
Founded just over 25 years ago, Eurowag is a leading pan-European integrated payments & mobility platform focused on the commercial road transportation industry. The company offers a range of solutions including fuel cards, toll services, fleet management, and tax refunds, aimed at simplifying operations for millions of commercial drivers and operators across Europe. Eurowag combines payments solutions with seamless technology and high-quality customer service, representing a diverse workforce of over 1000 individuals from more than 30 nationalities.
🛍️ Eurowag Product and Pricing Intelligence →
📅 Eurowag Event Participations →
⚖️ Eurowag Regulatory Intelligence →
👔 Eurowag Management and Leadership Team →
⚔️ Eurowag Alternatives and Competitors →
💼 Eurowag Hiring and Layoffs →
🤝 Eurowag Partnerships, Clients and Vendors →
📈 Eurowag Financial Performance, Fundraising, M&A →
🛍️ Eurowag Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Eurowag introduced a new Biofuel Swap service with FincoEnergies that allows transport companies to reduce emissions by up to 90% using HVO without changing refuelling habits, as announced by Matthias Maedge, Vice President CRT Decarbonisation at Eurowag.
- Eurowag opened a new truck park in Trnava - Modranka on December 2, offering HVO refueling, electric charging for heavy-duty vehicles, and plans to launch a hydrogen station in January 2026.
- Eurowag launched a new automation for UIT codes in Romania's e-Transport system on December 2, simplifying management through a direct connection to ANAF's API to reduce manual work and ensure compliance.
📅 Eurowag Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Eurowag is showcasing its fleet management solutions at the ARP-Bus Portugal event in Braga on November 14-15.
- Eurowag will exhibit at TransLogistica Polska 2025 from November 4-6 in Warsaw.
- Eurowag's Chief Product & Strategy Officer Ivan Jakúbek will speak at NextTruck 2025 on November 3-4 in Berlin about how integrated workflows improve fleet clarity, control, and profitability.
⚖️ Eurowag Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- Eurowag signed an EETS agreement with the RDW in early December 2025, starting the admission process to become an authorized service provider for the truck toll in the Netherlands, which CEO Martin Vohánka says will expand its licensed countries to 14.
👔 Eurowag Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Director of Business Technology
[email protected] -
Vice President[email protected]
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Invoice coordinator[email protected]
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Vice President[email protected]
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Senior Vice President Business Operations[email protected]
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Vice President Western Cluster[email protected]
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Group General Counsel / Legal & Compliance Vice President ve společnosti EUROWAG[email protected]
⚔️ Eurowag Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Ingenico |
- Adyen |
- Verifone |
- 4Trans Factoring |
- CarPay-Diem |
- Paua |
- euload.com |
- ages.de |
- untrr.ro |
- timocom.ro |
- Sixfold |
- 3C Payment |
- Parametric |
- UNIONTANK Eckstein GmbH & Co. KG |
- E100 System |
- TollNet
💼 Eurowag Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Eurowag director Sophie Krishnan will step down on February 28, 2026.
- Adrian Pica joins Eurowag as Vice President of Product Management in the Czech Republic, previously serving as Chief Product Officer at Potters Technologies.
- Carla Bloom, FCCA, CIR, previously Vice President of Investor Relations & Communications at Eurowag in the United Kingdom, has left to become Vice President, Investor Relations at RS Group plc.
🤝 Eurowag Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Eurowag opened 4 new PRIME format fuel stations in Estonia with partner Alexela.
- Eurowag's VP Indirect & Automotive Stefan Janciga announced that by spring 2026, 1,000 new Tamoil stations will join their network, with over 200 already offering HVO and many integrating EUROWAG Pay.
📈 Eurowag Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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