ESELO | Competitive Intelligence Profile

ESELO is a wholesale distributor of electrical materials, offering over 24,000 products including cables, installation materials,...


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ESELO is a wholesale distributor of electrical materials, offering over 24,000 products including cables, installation materials, lightning protection, tools, and automation. It is recognized as a reliable partner in the supply of electrical goods and is the first online store catering to professionals in the industry.

Website
Size
51-200 employees
Industry
Wholesale Appliances, Electrical, and Electronics

🛍️ ESELO Product and Pricing Intelligence →

📅 ESELO Event Participations →

⚖️ ESELO Regulatory Intelligence →

👔 ESELO Management and Leadership Team →

⚔️ ESELO Alternatives and Competitors →

💼 ESELO Hiring and Layoffs →

🤝 ESELO Partnerships, Clients and Vendors →

📈 ESELO Financial Performance, Fundraising, M&A →


🛍️ ESELO Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • ESELO announced the availability of OBO Bettermann Delta-Push® plastic dummies in their warehouse on March 10.
  • ESELO is running a promotion from March 1 to May 31, 2025, where the most active buyer of KOPOS cable channels and boxes will win an Aqua Marina Monster 12.0 SUP board.
  • On May 11, ESELO celebrated its 25th anniversary and announced special offers and discounts starting May 12.


📅 ESELO Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • ESELO is hosting an informational breakfast event in collaboration with OBO Bettermann on March 27 in Riga.
  • ESELO is hosting a seminar on solutions for explosive environments and cable input seals in collaboration with Roxtec, Inc. and SCAME PARRE on April 24 at their central office in Riga.

⚖️ ESELO Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 ESELO Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ ESELO Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

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💼 ESELO Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Uvis Toms is the product group manager for building security and Datakom at ESELO.
  • ESELO's Building Security and Datacom Product Group is led by a manager.


🤝 ESELO Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • ESELO has received a Hikvision certificate as a Hikvision solution partner.


📈 ESELO Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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