Destination Madison | Competitive Intelligence Profile
Destination Madison is the official destination marketing organization for Madison, Wisconsin, dedicated to promoting tourism and...

Destination Madison is the official destination marketing organization for Madison, Wisconsin, dedicated to promoting tourism and supporting events in the area. Established in 1972, the organization focuses on attracting conventions, sporting events, and leisure visitors while providing expert service and comprehensive information to enhance the travel experience in Madison.
Website
Headquarters
Madison, WI
Size
11-50 employees
Industry
Hospitality
Specialities
travel, tourism, conventions, business, leisure, sales, marketing, public relations, madison, hospitality
🛍️ Destination Madison Product and Pricing News →
👔 Destination Madison CEO, Management and Leadership Team →
⚔️ Destination Madison Alternatives and Competitors →
💼 Destination Madison Hiring and Layoffs →
🤖 Destination Madison Developer, Integration and Automation News →
📈 Destination Madison Financials, Fundraising and Valuation News →


🛍️ Destination Madison Product and Pricing News
- Destination Madison updated its 'Madison On Tap' craft beverage trail locations, replacing several breweries with new ones like Doundrins Distilling and The Great Dane Pub & Brewing Company.
- Destination Madison is hosting the Official Strongman Games at Alliant Energy Center from December 5-8, featuring nearly 400 athletes from over 35 countries.
- Destination Madison is hosting the NCAA DI Cross Country Championships at the University of Wisconsin-Madison's Thomas Zimmer Championship Course on November 23.
- Kate Dale, Executive Vice President of Brand Strategy & Communications at Destination Madison, represented the company at the State of Downtown 2024 event, highlighting their success in booking the most group business for future years.
- Destination Madison will be a commercial exhibitor at the World Dairy Expo from September 30 to October 3, 2025.
- Allison Aguilar Bultman, Convention Sales Manager at Destination Madison, represented the company at the 41st Annual National Coalition of Black Meeting Professionals Conference in Birmingham, Alabama, with CEO Ellie Westman Chin and George Turner Scholar Nat Mason.
- Destination Madison announced they will host the 2025 Fall Tourism Conference in Madison, following their participation in the 2024 event where Ashley Pettay spoke on creative marketing strategies.
- Destination Madison's Rob Gard highlighted the historic significance of Madison's Greenbush Italian district during a cheese dinner party event.
👔 Destination Madison CEO, Management and Leadership Team
⚔️ Destination Madison Alternatives and Competitors
- Visit Milwaukee |
- Explore Minnesota |
- Visit Wisconsin |
- Chicago Convention and Tourism Bureau |
- Visit Greater St. Paul


💼 Destination Madison Hiring and Layoffs
- Emily DeVore has joined Destination Madison as the Director of Placemaking and Economic Development in the United States, previously holding a position at another company.
🤖 Destination Madison Developer, Integration and Automation News
- Destination Madison is partnering with Visit Madison to introduce a new trolley service, with the first event 'Holly Jolly Trolley' taking place over the next two weekends.
📈 Destination Madison Financials, Fundraising and Valuation News
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