Crayon News | Oct 04, 2024

Crayon reports a 255% growth in battlecard usage after Dropbox integrated Crayon into their Slack channels...


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Crayon

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Crayon is a competitive intelligence platform that monitors competitors and provides real-time intelligence to sales teams, helping them win deals and retain customers. It is utilized by leading B2B companies to gain a sustainable business advantage through comprehensive insights and organizational impact.


Updates as of Oct 04, 2024

  • Crayon reports a 255% growth in battlecard usage after Dropbox integrated Crayon into their Slack channels.
  • SoftwareOne is exploring a potential merger with Crayon and discussing taking both companies private with Apax Partners.
  • Chris Pope has left Crayon, where he served as VP of Sales in the United States, to join Govly as VP of Sales.
  • Crayon's Executive Vice President Regina Manfredi and the company have been named finalists in the CRN 2024 Women of the Year Awards for Executive Mentor of the Year and Gender Parity Award, highlighting their commitment to diversity and gender equity in the tech industry.
  • Crayon provides competitive messaging resources for GitLab's product marketing team.
  • Crayon will showcase its new AI-research and analysis feature, Sparks, at the Product Marketing Alliance PMM Summit in Boston on October 3-4.
  • Crayon's Jonah Lopin will speak at Win-Loss Week alongside Clozd co-founder Andrew Peterson on September 24.

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