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RivalSense tracks the most important product launches, fundraising news, partnerships, hiring activities, pricing changes, tech news, vendors, corporate filings, media mentions, and other developments of companies you're following 💡

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Buffer

🌎 buffer.com

Buffer is an intuitive social media management platform designed for small to midsize businesses. It provides essential tools for publishing, engagement, analytics, and team collaboration, helping users to manage their social media presence effectively. With a focus on meaningful engagement and results, Buffer aims to support businesses in growing their audience and enhancing their social media strategies.

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Buffer - Latest News and Updates

• Buffer publishes all shareholder updates transparently on their website, including the November 2024 update.
• Buffer added Image Playground support to their iOS app, allowing users to generate and attach images to posts and ideas.
• Buffer's number of customers slightly decreased to 59,159, while their customer churn rate increased to 5.22% and monthly active users dropped to 169,792.
• Buffer's November 2024 shareholder update shows a net income increase of 80.13% and a monthly active users growth of 6.90%.
• Buffer has terminated its tools Pablo, Remix, and Stories Creator as part of a strategy to modernize and focus on core products.

• Buffer has retired its Pablo tool as of December 19, 2024.
• Buffer closes for a week at the end of each year, allowing most teams to fully disconnect while Engineering and Customer Advocacy continue to serve customers.
• Buffer may need to update their error messages to display a rate limit message instead of an unknown error, as suggested by Deepak Kumar Vasudevan.
• Buffer is hosting a conversation with Callie Schweitzer, head of Scaled Programs, on becoming a LinkedIn creator.
• Buffer hosted a podcast featuring Lindsey Gamble discussing how creators and marketers can choose the right social media platforms.

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