Brandwatch News | Oct 11, 2024

Brandwatch has updated its Influence tool to track 24 million global creators, down from 30 million, and introduced a new feature to pay influencers in over 120 currencies...


Brought to you by RivalSense - an AI tool for monitoring any company.

RivalSense tracks the most important product launches, fundraising news, partnerships, hiring activities, pricing changes, tech news, vendors, corporate filings, media mentions, and other developments of companies you're following 💡


Brandwatch

🌎 brandwatch.com

Brandwatch is a software development company headquartered in Brighton, East Sussex, that specializes in consumer intelligence and social media management. The company provides tools to help businesses understand and engage with their customers through data-driven insights, manage social media channels, and collaborate on content creation. Brandwatch offers a suite of products designed to react to market trends and enhance brand visibility across various platforms.


Brandwatch News & Insights as of Oct 11, 2024

  • Brandwatch has updated its Influence tool to track 24 million global creators, down from 30 million, and introduced a new feature to pay influencers in over 120 currencies.
  • Brandwatch's new IRIS AI features, including a keyword suggestion tool, have been praised by Joakim Nilsson, Vice President Solutions Consulting EMEA & APAC.
  • Brandwatch has updated its offerings to emphasize AI-driven insights and trend analysis, enhancing the ability to quickly identify and interpret social trends.
  • On October 3, 2024, Brandwatch launched a consumer intelligence maturity model to help businesses integrate consumer insights across teams.
  • Brandwatch added a new public repository 'puppet-openvpnas' for managing the OpenVPN Access Server.

Sign up to receive regular updates


If you liked this report, consider following your own companies of interest. Receive weekly insights directly to your inbox using RivalSense.