Bluefin | Competitive Intelligence Profile
Bluefin is a global leader in payment and data security, specializing in PCI-validated point-to-point encryption (P2PE) and vaultless...
Bluefin is a global leader in payment and data security, specializing in PCI-validated point-to-point encryption (P2PE) and vaultless tokenization to protect cardholder data, Personally Identifiable Information (PII), and Protected Health Information (PHI). It serves enterprises, organizations, and SaaS platforms with integrated, vendor-agnostic solutions for secure transactions across various channels, including in-person, mobile, call center, unattended, and E-commerce. Headquartered in Atlanta, GA, with offices in Ireland and Austria, Bluefin secures over 2.5 billion data records through a global network of partners and clients.
🛍️ Bluefin Product and Pricing Intelligence →
📅 Bluefin Event Participations →
⚖️ Bluefin Regulatory Intelligence →
👔 Bluefin Management and Leadership Team →
⚔️ Bluefin Alternatives and Competitors →
💼 Bluefin Hiring and Layoffs →
🤝 Bluefin Partnerships, Clients and Vendors →
📈 Bluefin Financial Performance, Fundraising, M&A →
🛍️ Bluefin Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
📅 Bluefin Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Bluefin's VP of Security Solutions Sean P. Gately will discuss ShieldConex vaultless tokenization at the Merchant Advisory Group Payments Conference next week.
- Bluefin will exhibit at booth #56 at the 2025 PCI Security Standards Council Community Meeting in Fort Worth and Ruston Miles will give a tech talk on September 17.
- Bluefin's VP of Business Development Stephanie Sher Imberman announced the company's participation in the MAG Payments Conference in San Antonio.
⚖️ Bluefin Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Bluefin Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Executive Officer
[email protected] -
Advisor to CEO and Board of Directors[email protected]
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Executive Chairman[email protected]
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Founder, Chief Strategy & Development Officer[email protected]
⚔️ Bluefin Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Spring Labs |
- Cub3Pay |
- TokenEx |
- Amazon Pay |
- Paypal |
- Zoho Invoice |
- CCAvenue |
- Instamojo |
- Razorpay |
- Paytabs |
- Stripe |
- Mercury Signs |
- Vcam Inition |
- Industrial Television Services |
- United Visual Products |
- EVO |
- Pace Payment |
- SafetyPay |
- Chargent Payments for Salesforce by AppFrontier |
- Vend |
- Tessitura Network |
- TrustCommerce |
- CardConnect |
- PaymentVision |
- EPX |
- Watchfire Signs |
- VitrineMedia |
- Demopad Software
💼 Bluefin Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Bluefin is hiring an Android Developer in Slovakia for developing and maintaining secure Android POS applications with a focus on payment systems and compliance.
🤝 Bluefin Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
📈 Bluefin Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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