BDO Unibank | Competitive Intelligence Profile

BDO Unibank is a full-service universal bank in the Philippines, offering a wide range of financial services including lending, deposit-taking,...


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BDO Unibank logo

BDO Unibank is a full-service universal bank in the Philippines, offering a wide range of financial services including lending, deposit-taking, foreign exchange, and more. It has a vast distribution network with over 1,600 branches and 4,500 ATMs nationwide. As the country's largest bank in terms of total resources, customer loans, deposits, and assets under management, BDO is regulated by the Bangko Sentral ng Pilipinas and its deposits are insured by PDIC up to P1 Million per depositor.

Website
Headquarters
Makati, National Capital Region
Size
10,001+ employees
Industry
Financial Services
Specialities
Banking, Finance, Digital Banking, Investments, Insurance, Wealth Management, Banking Apps, Loans, Accounts , Credit Cards

🛍️ BDO Unibank Product and Pricing Intelligence →

📅 BDO Unibank Event Participations →

⚖️ BDO Unibank Regulatory Intelligence →

👔 BDO Unibank Management and Leadership Team →

⚔️ BDO Unibank Alternatives and Competitors →

💼 BDO Unibank Hiring and Layoffs →

🤝 BDO Unibank Partnerships, Clients and Vendors →

📈 BDO Unibank Financial Performance, Fundraising, M&A →


🛍️ BDO Unibank Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • BDO Unibank offers dengue insurance plans starting at ₱350 per year, with a 7-day waiting period before coverage begins.
  • BDO Unibank announced upcoming digital innovations in branches.
  • BDO Unibank offers up to P6,000 cashback on shopping, dining, and travel spends with BDO Credit Card until July 31.


📅 BDO Unibank Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.


⚖️ BDO Unibank Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 BDO Unibank Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.

  • Lorah Lua Sy
    Chief Executive
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  • L Jerome Guevarra
    Executive Vice President
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  • Arnold Bengco
    Executive Vice President
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  • Mary Allen De Guzman
    Chief Executive Officer
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⚔️ BDO Unibank Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Scotiabank
  • |
  • Bank of America
  • |
  • BPI
  • |
  • Security Bank
  • |
  • Bank of the Philippine Islands
  • |
  • Metropolitan Bank & Trust Company
  • |
  • UnionBank of the Philippines
  • |
  • RCBC
  • |
  • Philippine National Bank
  • |
  • ADB
  • |
  • Metrobank
  • |
  • Land Bank of the Philippines
  • |
  • PKO Bank Polski
  • |
  • Bawag Group
  • |
  • Zagrebacka Banka
  • |
  • LBC Express
  • |
  • Mashreq Bank
  • |
  • Techcombank
  • |
  • Truist


💼 BDO Unibank Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • BDO Unibank President and CEO Nestor V. Tan became the first Filipino President of the International Monetary Conference for 2025–2026.
  • Carl Justin Wy, Assistant Vice President - Product Development Head at BDO Unibank in Philippines, left to join Mastercard as Director: Offers Product and Program Management (SEA).
  • Karis Napa joins BDO Unibank as Senior Vice President, Head of Commercial Banking in Singapore, previously Executive Director, Head of Southeast Asia Corporate and Financial Sponsor Solutions at Goldman Sachs.


🤝 BDO Unibank Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • BDO Foundation, BDO Unibank's CSR arm, collaborates with BSP and DepEd to promote financial literacy in schools using free teaching resources.


📈 BDO Unibank Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • BDO Unibank surpassed P1 trillion in sustainable financing, supporting projects in energy, infrastructure, and community development since 2010.


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