Bazaarvoice News | Sep 19, 2024

JCPenney has partnered with Bazaarvoice to integrate customer-created visual content into its product display pages...


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Bazaarvoice

🌎 bazaarvoice.com

Bazaarvoice is a software development company that provides a full-funnel platform for brands and retailers to harness user-generated content (UGC) and engage shoppers throughout their purchasing journey. Founded in 2005 and headquartered in Austin, Texas, Bazaarvoice helps thousands of leading brands leverage authentic customer voices through services like product ratings, reviews, social content, and sampling, ultimately inspiring confident purchases.


Updates as of Sep 19, 2024

  • JCPenney has partnered with Bazaarvoice to integrate customer-created visual content into its product display pages.
  • Evelyn Considine has joined Bazaarvoice as Enterprise Sales Director, Content & Creator Solutions, after serving as Sales Director at AnyRoad.
  • Bazaarvoice was one of the top-visited booths at the Let's Grow! Walmart Marketplace Seller Summit.
  • Bazaarvoice released a new e-book titled 'The Ultimate Guide to Creator Marketing' on September 17.
  • Lowe’s is enhancing their shopping experience with Bazaarvoice's Item Experience Score, featuring insights from Lowe's Mena Wouters and Bazaarvoice's Zarina Lam Stanford.
  • Bazaarvoice will participate in the CEW Beauty Expo in New York City on September 19th with prize giveaways and interactive activities.
  • Granify is now part of the Bazaarvoice platform.
  • Bazaarvoice manages reviews for Hot Spring Spas and ensures their authenticity with anti-fraud technology and human analysis.
  • Bazaarvoice partnered with MikMak to provide strategies and insights for brands to engage with holiday shoppers.
  • Bazaarvoice plans to expand its Northern Ireland operations, moving 30 extra roles from the US to Belfast, according to CTO Colin Bodell.

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