Arootah | Competitive Intelligence Profile

Arootah is a premier advisory and coaching firm specializing in the Alternative Investment Industry. It offers a wide range of services...


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Arootah is a premier advisory and coaching firm specializing in the Alternative Investment Industry. It offers a wide range of services including executive coaching, personal development, and professional development tailored for finance executives and their teams. Based in New York, NY, Arootah provides solutions for hedge funds, family offices, and individuals seeking growth in finance, technology, and wellbeing.

Website
Headquarters
New York, NY
Size
11-50 employees
Industry
Business Consulting and Services
Specialities
Coaching, Advisory, Personal Development, Professional Development, Hedge Fund, Life Coaching, Career Coaching, Health Coaching, Wellness, Wellbeing, Growth, Business, Lifestyle, Talent, Technology, Crypto, Prevention

🛍️ Arootah Product and Pricing Intelligence →

📅 Arootah Event Participations →

⚖️ Arootah Regulatory Intelligence →

👔 Arootah Management and Leadership Team →

⚔️ Arootah Alternatives and Competitors →

💼 Arootah Hiring and Layoffs →

🤝 Arootah Partnerships, Clients and Vendors →

📈 Arootah Financial Performance, Fundraising, M&A →


🛍️ Arootah Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Arootah promotes its Executive Coaching program to foster psychological safety in leadership.


📅 Arootah Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Arootah sponsors the New York University Coaching and Technology Summit to support advancing coaching through technology.
  • Rich Bello, founder and CEO of Arootah, will speak at the NYU Coaching and Technology Summit on July 7-8 about whole-person coaching and demo emerging tech.

⚖️ Arootah Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Arootah Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Arootah Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • The TAI Group
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  • Scope of Work C...
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  • Buffalo Center ...
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  • Buffalo Employm...
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  • College of Executive Coaching
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  • Tanis Justice
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  • Lcr Coaching
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  • Mastery In Transformational Training
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  • Dignity of Children
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  • Tread Athletics
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  • Deloitte
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  • PwC
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  • EY
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  • Accenture
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  • KPMG
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  • Bain & Company
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  • McKinsey & Company
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  • Oliver Wyman
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  • Roland Berger
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  • Boston Consulting Group


💼 Arootah Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Joshua Rand joins Arootah as President in the United States, previously Managing Director - Americas at Essentia Analytics.
  • Kevin Faroni joins Arootah as Global Director – Revenue & Growth Strategy in the United States, previously Managing Director, Asset Management & Alternative Assets at Labrador (US).
  • Laura Neal, Director of Family Office at Arootah in United States, left to join Cresset as Director of Family Office Services.


🤝 Arootah Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.


📈 Arootah Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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