Alo Yoga | Competitive Intelligence Profile
Alo Yoga is a premium athletic apparel retailer based in Beverly Hills, California, specializing in technologically advanced activewear...
Alo Yoga is a premium athletic apparel retailer based in Beverly Hills, California, specializing in technologically advanced activewear and wellness solutions. The company promotes mindful movement and wellness, aiming to inspire a community focused on health and mindfulness. Alo Yoga is committed to eco-friendly practices and has a nonprofit initiative that brings yoga and mindfulness to millions.
🛍️ Alo Yoga Product and Pricing Intelligence →
📅 Alo Yoga Event Participations →
⚖️ Alo Yoga Regulatory Intelligence →
👔 Alo Yoga Management and Leadership Team →
⚔️ Alo Yoga Alternatives and Competitors →
💼 Alo Yoga Hiring and Layoffs →
🤝 Alo Yoga Partnerships, Clients and Vendors →
📈 Alo Yoga Financial Performance, Fundraising, M&A →
🛍️ Alo Yoga Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Alo Yoga launched a new women's color called Wild Rose on August 5.
- Alo Yoga launches Sunset Sneaker with a recovery foam insole, blending performance comfort with street style.
- Alo Yoga has rebranded several sections of their website, changing references from 'Alo' to 'ALO', including partnerships like 'ALO + Jisoo' and 'ALO + Jin', and introducing new products like the 'ALO Sunset Sneaker'.
📅 Alo Yoga Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Alo Yoga leaders will share growth strategies at the Drapers Inner Circle Summit on July 23.
⚖️ Alo Yoga Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Alo Yoga Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Director of Retail Strategy & Operations
[email protected] -
Director of Talent Acquisition, Europe & Americas[email protected]
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Country Director[email protected]
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Director, Site Merchandising
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CDO and CTO[email protected]
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Chief Commercial Officer[email protected]
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Chief Marketing en Alo Yoga[email protected]
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Executive Vice President of People[email protected]
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Vice President, Global Logistics[email protected]
⚔️ Alo Yoga Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Spiritual Gangster |
- Vuori |
- Gymshark |
- Yoga Vida |
- YOGASMOGA |
- Athleta |
- enYogue |
- Lululemon |
- Aritzia |
- Revolve |
- Free People |
- Girlfriend Collective |
- Forme |
- HEY GIRL RUN |
- Nike |
- Outdoor Voices |
- Beyond Yoga |
- Left on Friday |
- Halfdays |
- Bhakti Ware Yoga Clothing |
- Fashercise |
- Carbon38
💼 Alo Yoga Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Christopher Egen joins Alo Yoga as Director of Social & Influencer (Men's/Athletes) in United States, previously Senior Manager, Athlete & Brand Partnerships at Endeavor.
- Eric L. joins Alo Yoga as Vice President Finance in the United States, previously Associate Vice President, Finance & Assistant Treasurer at Bath & Body Works.
- Jessica Farrow joins Alo Yoga as Director of Real Estate in the United States, previously Real Estate Manager at Vuori.
🤝 Alo Yoga Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Alo Yoga's Alo Moves partners with US recovery franchise Pause for breathwork meditation.
📈 Alo Yoga Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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