Akulaku | Competitive Intelligence Profile
Akulaku is a leading fintech company in Southeast Asia, providing digital banking, financing, investment, and insurance brokerage...
Akulaku is a leading fintech company in Southeast Asia, providing digital banking, financing, investment, and insurance brokerage services. The company aims to meet the financial needs of underserved customers through innovative technologies and a range of services including a virtual credit card, e-commerce platform, and mobile digital banking. Akulaku's mission is to serve 50 million users by 2025.
🛍️ Akulaku Product and Pricing Intelligence →
📅 Akulaku Event Participations →
⚖️ Akulaku Regulatory Intelligence →
👔 Akulaku Management and Leadership Team →
⚔️ Akulaku Alternatives and Competitors →
💼 Akulaku Hiring and Layoffs →
🤝 Akulaku Partnerships, Clients and Vendors →
📈 Akulaku Financial Performance, Fundraising, M&A →
🛍️ Akulaku Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Akulaku allows users to convert their Paylater credit limit into cash by transferring it to a bank account, which can then be moved to GoPay.
- Akulaku Indonesia announced that customers can now use Akulaku PayLater for purchasing travel tickets on March 28.
- Akulaku Indonesia announced the upcoming availability of a smartphone with AI Gaming Coach features.
📅 Akulaku Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Akulaku collaborated with JSTERP for the Ecompulse 2025 event on May 27 to discuss marketplace trends and omnichannel ERP systems.
- Akulaku Finance Indonesia held a financial literacy seminar titled #BeraniBeraksi in Samarinda to support local SMEs with digital financial services and marketing strategies, featuring Perry Barman Slangor, President Director, and Nicolas Tjahja, Head of BNPL Online.
⚖️ Akulaku Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- Akulaku Finance Indonesia's new financing distribution slowed in Q1 2024 due to OJK sanctions but rebounded in H2 2024 with a significant 81% increase, reaching Rp 3.9 trillion.
- On May 24, 2025, Akulaku Finance clarified during a seminar in Samarinda that it is not an online lending service but a consumer financing company under OJK supervision, distinct from Akulaku.
👔 Akulaku Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
⚔️ Akulaku Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
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💼 Akulaku Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Leandro Carpio has left Akulaku as Head of Business Development in Calabarzon, Philippines to join Atome as Vice President of Business Development.
- Akulaku Finance Indonesia is hiring Sales Promotors in Kalimantan Timur to offer installment plans using Akulaku Paylater.
🤝 Akulaku Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Akulaku Indonesia announced a partnership with Polytron offering up to 40% discount on all types of speakers.
- Akulaku partners with Credit Bureau Indonesia to enhance credit verification and risk analysis, expanding financial inclusion in Indonesia.
- Akulaku Finance is a service provider for TikTok PayLater, offering credit limits up to Rp25 million.
📈 Akulaku Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Bank Neo Commerce, owned by Akulaku Group, saw its assets decrease by 3.91% year-on-year to Rp18.17 trillion in Q1 2025 due to a 9.58% drop in credit distribution.
- Akulaku's digital bank reduced its impairment expenses by about 43.2% year-over-year to Rp 244.87 billion.
- Akulaku Group is valued at $2 billion with $638 million in funding, highlighting its position in Southeast Asia's fintech and e-commerce sectors.
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