ActivTrak | Competitive Intelligence Profile
ActivTrak is a workforce analytics software company based in Austin, Texas. They provide workforce analytics cloud solutions to help...
ActivTrak is a workforce analytics software company based in Austin, Texas. They provide workforce analytics cloud solutions to help digital workforces measure and optimize productivity and wellness. Their specialties include saas, employee monitoring, team behavior analytics, and operational efficiency.
🛍️ ActivTrak Product and Pricing Intelligence →
📅 ActivTrak Event Participations →
⚖️ ActivTrak Regulatory Intelligence →
👔 ActivTrak Management and Leadership Team →
⚔️ ActivTrak Alternatives and Competitors →
💼 ActivTrak Hiring and Layoffs →
🤝 ActivTrak Partnerships, Clients and Vendors →
📈 ActivTrak Financial Performance, Fundraising, M&A →
🛍️ ActivTrak Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- ActivTrak introduced new features including flex-schedule work tracking, ad-hoc schedule reporting, break time capture, and late to shift, incomplete day, and early leave alerts, while rebranding 'Productivity & Performance' to 'Productivity Optimization'.
- ActivTrak CEO Heidi Farris was named to The Software Report's Top 25 HR Software Executives of 2025 on September 22.
- ActivTrak was named to the 2025 Fortune Best Workplaces in Technology List on September 11, ranking No. 44 in the small and medium category, No. 2 in Austin, and No. 6 in Texas.
📅 ActivTrak Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- ActivTrak's Chief Product Officer Javier Aldrete and customer Scott Friesen presented at the Gartner HR Symposium, noting that ActivTrak saved Echo Global Logistics over $1 million in labor costs in the first year.
- ActivTrak will present at the Gartner HR Symposium and Xpo in Orlando on September 24.
- ActivTrak is hosting a webinar on October 30 to show how to use workforce data for better budget, vendor, and headcount decisions.
⚖️ ActivTrak Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 ActivTrak Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
-
Chief Sales Officer, ActivTrak
[email protected] -
Chief Product Officer[email protected]
-
ActivTrak CEO[email protected]
-
CTO[email protected]
-
Vice President, Finance[email protected]
⚔️ ActivTrak Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Hubstaff |
- Time Doctor |
- SAP SuccessFactors |
- DeskTime |
- Insightful |
- Teramind |
- UKG Pro |
- Workday HCM |
- Interguard |
- Workstatus |
- Workpuls |
- Clockify |
- TimeAnalytics |
- EmpMonitor |
- Forcepoint DLP |
- We360.ai |
- Predictive Index Behavioral |
- Berqun |
- ProHance |
- Keka |
- Timeneye |
- allGeo |
- BambooHR |
- Grow |
- Teamplify |
- Trackabi |
- Toggl Track |
- Kickidler |
- Yellowfin |
- Tableau
💼 ActivTrak Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Jake Kranig joined ActivTrak as Director Solutions Engineering in the United States.
- ActivTrak is hiring for a Director, Customer Onboarding & Adoption position in the United States, focusing on leading customer implementation and adoption teams.
- Jake Kranig joined ActivTrak as Director, Sales Engineering on October 22.
🤝 ActivTrak Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
📈 ActivTrak Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- ActivTrak achieved 70% year-over-year growth in enterprise deals over the past two years.
People also viewed
- Time Doctor |
- Traqq |
- EmpMonitor |
- PayJoy |
- Akulaku |
- DelfinGroup |
- Multitude |
- Izwe Africa Group |
- 4finance |
- M-KOPA |
- Mikro Kapital |
- Watu Africa
Ready to outsmart the competition? RivalSense cuts through the clutter of generic tools like Google Alerts, delivering laser-focused competitive intelligence without the noise. Track competitors’ every move—website changes, product updates, social media buzz, news mentions, and regulatory shifts—all in one sleek platform. Uncover pricing strategies, decode market trends, and gain actionable insights to fuel your business strategy. No more guesswork. Just power.
Join thousands of forward-thinking teams who trust RivalSense to automate their competitive monitoring and turn data into domination. Start your FREE trial today—no credit card needed—and see why staying ahead has never been this easy. Your competitors won’t know what hit them.
Outthink. Outpace. Outperform. #RivalSense