ActivTrak | Competitive Intelligence Profile
ActivTrak is a workforce analytics software company based in Austin, Texas. They provide workforce analytics cloud solutions to help...
ActivTrak is a workforce analytics software company based in Austin, Texas. They provide workforce analytics cloud solutions to help digital workforces measure and optimize productivity and wellness. Their specialties include saas, employee monitoring, team behavior analytics, and operational efficiency.
🛍️ ActivTrak Product and Pricing Intelligence →
📅 ActivTrak Event Participations →
⚖️ ActivTrak Regulatory Intelligence →
👔 ActivTrak Management and Leadership Team →
⚔️ ActivTrak Alternatives and Competitors →
💼 ActivTrak Hiring and Layoffs →
🤝 ActivTrak Partnerships, Clients and Vendors →
📈 ActivTrak Financial Performance, Fundraising, M&A →
🛍️ ActivTrak Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- ActivTrak updated its Trust Center controls from 68 to 73 and increased its infrastructure, organizational, and product security measures, including adding anti-malware technology and testing continuity and disaster recovery plans more frequently.
- ActivTrak has updated its review from a C-Level Executive, shifting focus from basic remote employee monitoring to enhancing operational efficiency and productivity oversight in hybrid or remote environments, with new insights on work patterns and collaboration metrics as of Jun 6, 2025.
- ActivTrak has updated its offerings to include 'Basic Employee Monitoring for Small Companies' and 'Enhanced Monitoring for Mid-to-Large Organizations,' indicating a strategic focus on tailored solutions for different business sizes.
📅 ActivTrak Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- ActivTrak's Chief Customer Officer Gabriela Mauch and Parts ASAP's COO John Fraser will share how they used workforce analytics to improve productivity and security in a live interview.
- ActivTrak is hosting a webinar on June 12 to share tips on configuring their software, including new features like Schedule Adherence and alarms for detecting mouse-jiggler technology.
⚖️ ActivTrak Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 ActivTrak Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Sales Officer, ActivTrak
[email protected] -
Chief Product Officer[email protected]
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ActivTrak CEO[email protected]
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CTO[email protected]
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Vice President, Finance[email protected]
⚔️ ActivTrak Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Hubstaff |
- Time Doctor |
- SAP SuccessFactors |
- DeskTime |
- Insightful |
- Teramind |
- UKG Pro |
- Workday HCM |
- Interguard |
- Workstatus |
- Workpuls |
- Clockify |
- TimeAnalytics |
- EmpMonitor |
- Forcepoint DLP |
- We360.ai |
- Predictive Index Behavioral |
- Berqun |
- ProHance |
- Keka |
- Timeneye |
- allGeo |
- BambooHR |
- Grow |
- Teamplify |
- Trackabi |
- Toggl Track |
- Kickidler |
- Yellowfin |
- Tableau
💼 ActivTrak Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- ActivTrak's webpage now features insights from Echo Global Logistics and highlights a shift in executive role from CIO to COO for John B. Fraser.
- Pietro Ferrari joined ActivTrak as Technical Support Manager, TAM in United States, previously holding a position at an unspecified company.
🤝 ActivTrak Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- A Washington medical center serving 600,000 patients improved revenue management and gained $110K in additional capacity using ActivTrak's workforce analytics.
- Echo Global Logistics' EVP of Strategic Analytics uses ActivTrak to measure Time on Task and analyze the relationship between time allocation and task completion.
- A leading healthcare company has implemented ActivTrak to support its remote workforce strategy, achieving sustained remote work flexibility, cost optimization, and a data-driven culture.
📈 ActivTrak Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- ActivTrak offers salaries ranging from $53,399 for a Tier 3 Technical role up to $242,000 for Sales positions in 2025.
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