AAR | Competitive Intelligence Profile

AAR is a global aerospace and defense aftermarket solutions company, founded in 1955 and headquartered in Wood Dale, Illinois. It...


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AAR is a global aerospace and defense aftermarket solutions company, founded in 1955 and headquartered in Wood Dale, Illinois. It provides aviation services such as parts supply, distribution, maintenance, repair, and overhaul (MRO) to commercial and government customers worldwide, with operations in over 20 countries. The company emphasizes safety, innovation, and teamwork, and has a workforce of over 5,000 employees.

Website
Headquarters
Wood Dale, IL
Size
5001-10,000 employees
Industry
Airlines and Aviation
Specialities
Parts Supply, Distribution, Repair & Engineering, Airframe MRO, Component Services, Integrated Solutions, Government Programs, AOG

🛍️ AAR Product and Pricing Intelligence →

📅 AAR Event Participations →

⚖️ AAR Regulatory Intelligence →

👔 AAR Management and Leadership Team →

⚔️ AAR Alternatives and Competitors →

💼 AAR Hiring and Layoffs →

🤝 AAR Partnerships, Clients and Vendors →

📈 AAR Financial Performance, Fundraising, M&A →


🛍️ AAR Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • AAR accelerates investment in Trax's product roadmap to deploy AI and machine learning technologies.
  • AAR's Chairman, President and CEO John M. Holmes discussed the company's growth strategy on MadMoneyOnCNBC.
  • AAR was recognized by Forbes as one of America's Dream Employers 2026.


📅 AAR Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • AAR will attend the Singapore Airshow next month to showcase its local and global services with partners Trax and xCelle Asia.
  • AAR hosted the 2025 Oklahoma Women in Aviation and Aerospace Day on December 12, 2025, at its new Airframe MRO Hangar 4 in Oklahoma City, which is part of its expansion and expected to be operational in early 2026, as stated by Tom Hoferer, AAR's Senior Vice President of Repair and Engineering.
  • AAR Component Services – Grand Prairie joined the Grand Prairie Chamber of Commerce and hosted a ribbon cutting event with Chamber President Brian Bondy and Councilwoman Jorja Clemson.

⚖️ AAR Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 AAR Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ AAR Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Curtiss-Wright
  • |
  • Howmet Aerospace
  • |
  • Hexcel
  • |
  • Moog
  • |
  • RTX
  • |
  • Huntington Ingalls Industries
  • |
  • Spirit Aerosystems
  • |
  • Triumph Group
  • |
  • Astronics
  • |
  • National Presto Industries
  • |
  • Textron
  • |
  • Dyncorp
  • |
  • Heico
  • |
  • Aviall
  • |
  • NORDAM
  • |
  • SK AeroSafety
  • |
  • Lockheed Martin
  • |
  • AMES
  • |
  • Aviation Technical Services
  • |
  • StandardAero
  • |
  • AerCap Holdings
  • |
  • Air China
  • |
  • Joby Aviation
  • |
  • China Eastern Airlines
  • |
  • Türk Hava
  • |
  • Northrop Grumman
  • |
  • HAECO
  • |
  • Magnetic MRO
  • |
  • Airbus
  • |
  • Bombardier
  • |
  • VSE
  • |
  • VAS
  • |
  • Aerotron Ltd


💼 AAR Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Sean Gillen, formerly Vice President and Chief Financial Officer at AAR in the United States, has left to become Senior Vice President and Chief Financial Officer at IDEX Corporation.
  • Vidhyashankaran Iyer joins AAR as Vice President Strategy in the United States.
  • Robert Bayer Jr. joined AAR as Director of Supply Chain & Logistics in the United States.


🤝 AAR Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • AAR and Air France Industries KLM Engineering & Maintenance completed the formation of their xCelle Asia joint venture on December 10, 2025, to overhaul nacelles for new generation aircraft in Thailand, expanding service offerings in the Asia-Pacific region.
  • AAR signed an MOU with Ethiopian Airlines at the Dubai Air Show to establish new component MRO capabilities.
  • AAR's subsidiaries Trax and Aerostrat were selected by Thai Airways to drive its digital MRO transformation, with Andrew Schmidt, SVP of AAR Digital Services and President of Trax, stating the suite will help increase productivity and reduce costs.


📈 AAR Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • AAR's Chairman John M. Holmes reported that the company achieved solid results across all business segments and advanced strategic objectives through recent acquisitions in its second quarter fiscal year 2026 results.
  • AAR reported on January 6, 2026, that its second quarter fiscal year 2026 sales increased 16% to $795 million, with adjusted diluted EPS up 31% to $1.18, as stated by John M. Holmes, AAR's Chairman, President and CEO.
  • AAR agreed to buy the Aircraft Reconfiguration Technologies business from ZIM Aircraft Seating in December 2025.


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